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Company

Glimpse

Address United States
Employment type FULL_TIME
Salary
Expires 2023-10-02
Posted at 8 months ago
Job Description

Full-time/Part-time role @ early startup with a product loved by tens of 60,000+ users, world-class tech, and F500 customers.


Who we are


Glimpse predicts trends for world-class brands like Google, Amazon, Shopify, and Chanel, top-tier investors like Andreessen Horowitz, and leading publications like The New York Times and The Economist. Our core product, which helps businesses unlock the power of search data and tap directly into the minds of customers, has over 60K users.


We’ve focused on building the world’s best tech for early trend detection. Along the way, we’ve grown ~21% per month for the last 12 months, have quadrupled revenue since the start of this year, and see no signs of slowing down. This, with a bootstrapped team of 5 and zero marketing spend. Instead, we’ve grown entirely through word of mouth and people of influence organically talking about us at conferences, on LinkedIn, Twitter, TikTok, and even in educational courses.


Why we think this role is exciting


We’re ready to throw fuel on the fire and start investing more significantly in growth. You’d be our first business hire, working directly with the founders, and playing a central role in how we grow going forward. You’d have as much responsibility as you can handle - it’s hard to think of a role where you’d be able to learn more.


The role


This isn’t a traditional growth role. Instead of following the normal startup playbook and experimenting primarily with cold email or ads, we want to focus on reverse engineering how we’ve already been growing to date, since it’s been working so well. That means this role is about increasing the number of partners who spread the word about Glimpse. To do this, you’ll start by analyzing how users are currently discovering us and then figure out how to proactively create more of that word-of-mouth growth.


Here are some examples of things you may be working on:


  • In analyzing the data, you see that a course for new e-commerce sellers is driving over 10% of new signups. You reach out to the instructor who’s recommending Glimpse to understand how they are recommending the tool and see if there are additional ways we can be helpful. You then, in understanding how the instructor is incorporating Glimpse, identify other courses and reach out to their instructors, using the social proof of the course that’s already recommending us to get a conversation.


  • You notice that content creators on LinkedIn and Twitter are increasingly citing Glimpse insights and data. You realize that content creators are constantly competing to have unique content, so if we can provide them with Glimpse-backed insights, we may be able to get content creators to create content citing Glimpse. You make a list of content creators and reach out to explore what types of insights would be most compelling for them.


  • You see that some users discovered Glimpse through comments on a LinkedIn post asking for the best new SEO tools where people mentioned Glimpse. Seeing this, you launch a group of Glimpse “fans” who can help us spread the word about Glimpse whenever someone on social is asking about the best SEO tool or the best way to spot trends going forward.


  • In speaking with influencers, you hear that there is increasing buzz around TikTok search volume data. You hypothesize that if we launch a lightweight tool that offers TikTok search volume data, it will be incredibly easy to get influencers to spread the word, and we can use this tool to upsell users on Glimpse, so you work with our product team to launch this. (We did this previously with our COVID-10 consumer impact tracker, and it went viral and ended up being organically cited in The Economist.)


  • You discover that some users find Glimpse through lists and directories of the top search data tools. You try cold-emailing the directory owner but don’t get a response or are asked to pay an absurd amount of money to be listed. Instead, you find a different directory where Glimpse was organically listed and use that social proof to convince the directory owner to list us.


Who you are


  • You love people, and people love you. Since this role will be about building relationships, it's critical that you are off-the-charts likable and you’re someone who’d strike up a conversation with anyone.


  • You’re insatiably curious. You love learning and pick up new things quickly.
  • You make sh*t happen. You’ve always been relentless in whatever you do, never taking no for an answer and putting in the necessary work. This is primarily an execution-centered role.


  • You thrive on ambiguity. We’ll provide guidance and support, but the person who will thrive most in this role is a self-starter and loves to chart their own course. You were likely entrepreneurial, even as a kid, and might have started a business at some point.


  • Low ego. You’ll be building relationships with everyone from Fortune 500 companies to TikTokers with small audiences.


  • No relevant experience necessary. We can see people with a range of backgrounds thriving in this role. Experience can be helpful, but we’re also looking for people who think outside the box. You’ll experiment a lot and double down on what works, not just follow some predetermined “startup growth” playbook.


What paying customers say about us


"Glimpse helps us uncover the trends we didn't spot." - Henri Bugnet, Insights Lead @ Google


"One of the best tools on the market for trends - great for understanding your niche audience and getting to the crux of those detailed questions readers are asking. This is a must-have tool." - Shelby Blackley, Newsroom SEO Editor @ The New York Times


"As I manage the culinary team, I use Glimpse for trends research on diets, cuisine trends, and rising food categories that we might want to include in our furture roadmaps." - Luke Esbenson, Senior Culinary Development Manager @ Hello Fresh


"Glimpse is the best early indicator of emerging consumer behavior that I've seen - it's a must have for investors." - Anish Acharya, General Partner @ Andreessen Horowitz