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Senior Account Manager, Client Services

Company

Power Digital Marketing

Address United States
Employment type FULL_TIME
Salary
Category Advertising Services
Expires 2023-10-11
Posted at 7 months ago
Job Description

About the Company:

Power Digital is a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services.


As a full-service growth marketing firm, the company offers best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, Creative, and Web Development. Power Digital is hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for clients.


At the heart of Power Digital is proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.


Managing billions in media, Power Digital’s dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.


*This is a remote opportunity open to anyone legally eligible to work in the U.S.



About the role:

At Power Digital, the Senior Account Manager is responsible for developing cross-channel marketing strategies and building relationships to drive successful client business outcomes. This includes and is not limited to all account management activities and outcomes in the company as it relates to client retention and growth.


As a Senior Account Manager, you’ll be responsible for working with clients in both the lead generation and ecommerce space. A successful candidate will have a broad and varied background with hands-on experience across many digital marketing channels and tools. This role will define and develop performance marketing strategies and plans that leverage paid, owned and earned channels that align with client priorities and deliver on client objectives. A Senior Account Manager will have an advanced understanding of the digital marketing industry with the ability to articulate and manage complex marketing plans across multiple channels and teams. Additionally, a Senior Account Manager will play an active role in the training and development of Account Managers across the agency. This opportunity is a challenging and exciting role for a cross-channel marketer with a passion for leading and executing comprehensive and innovative campaigns.


MITs

  1. Marketing Strategy
  2. Client Retention and Sentiment
  3. Client Revenue Growth and Service Expansions
  4. Account Management Training Development
  5. Account Management Process Development


Responsibilities Overview

  • Account Management Process Development: Helps improve and develop account management processes across a variety of areas: communication, strategy, reporting, retention and service expansions, among others
  • Data-driven Insights: Leverages data and analytics to identify strategic opportunities; Translates learnings into clear and concise reporting with actionable next steps
  • Service Expansions: Works with the Account Director and the internal account team to identify additional strategies to improve performance and expand client partnerships
  • Project Management: Demonstrates excellent follow-through by managing action items through to completion and maintains forward momentum by identifying and overcoming roadblocks
  • Marketing Strategy: Develops integrated marketing plans that deliver against client marketing and business objectives; Supports the development of cross-channel performance forecasts
  • Account Management Training and Development: Participates in the account manager training curriculum by developing content, leading training sessions, or providing individual coaching
  • Client-centric Communication: Manages day-to-day client communication with strategic updates, keeping both clients and internal teams informed
  • Rapport Building: Builds strong client relationships and establishes Power Digital as a trusted partner through exceptional communication and deep brand knowledge
  • Client Retention: Facilitates the contract renewal strategy, presentation and proposal development alongside the Account Director to extend client partnerships
  • Responsible for other tasks and projects as assigned by Client Services department leadership, as needed


Key Performance Indicators (KPI)

  • 85% Gross Client Volume Retention
  • 90% Gross Revenue Retention
  • 105% Net Revenue Retention


Requirements

  • Strong relationship skills, supported by strategic consulting skills and technical curiosity
  • Campaign leadership skills for end-to-end campaign development including strategy, segmentation, targeting, etc. in a multi-channel environment
  • At least 2-3 years spearheading cross channel campaigns at scale and leveraging data in execution
  • Account management experience required - at least 2 years
  • Highly dependable, self-starter, high energy, positive attitude with good organization, and time management skills
  • Ability to manage multiple projects simultaneously, collaborate across different teams, and function in a fast-paced environment
  • Proven track record of delivering high customer satisfaction scores
  • 3-5 years digital marketing experience. Preferred experience executing cross-channel plans
  • Demonstrated history of excellent written and verbal executive communication
  • Bachelor's Degree in Marketing, Communication or related discipline
  • Experience with Google Analytics and/or other reporting platforms
  • Entrepreneurial spirit with a passion for for problem-solving, continued learning, and personal growth
  • Advanced understanding of digital marketing and experience in earned media, paid media, owned media, attribution, reporting, optimization, etc. - experience in data-driven marketing is critical


Benefits & Perks:

  • Unlimited PTO (available on day one)
  • Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
  • Quarterly awards and recognitions for outstanding performance
  • 401k plan
  • Base salary + commission opportunities
  • Employee Assistance Program (EAP)
  • 12 observed national holidays- including Juneteenth
  • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
  • Fully flex work environment: full-remote, in-office, or hybrid sup
  • Regularly scheduled mental health and recharge days
  • Unlimited opportunities for professional growth within a rapidly growing firm
  • Clear pathway to leadership for every position
  • Opportunities to be involved in company DEI initiatives


Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences is paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employee's points of view are key to our success, and inclusion is everyone & responsibility.


Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at https://www.linkedin.com/careersite/powerdigital. If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at [email protected] before taking any further action in relation to the correspondence.