Manager, Brand Management Jobs

What We Need

The Manager, Brand Management, will serve as Tatcha’s product marketing hub, working cross-functionally to develop and implement Tatcha’s global product portfolio, innovation pipeline and product marketing strategy to drive the brand’s growth and market share.

Each day at Tatcha is different with new problems to solve and tasks to tackle, but here is an idea of some of the things you will work on:

• Anticipate, identify and seek resolution of developmental and operational issues throughout the product launch process.
• Collaborate closely with R&D, Product Development, Packaging, Creative & Operations to bring the Tatcha experience to life through best-in-class products from concept until the product is brought into the home.
• Support presentation development for key internal and external product marketing meetings, including monthly leadership alignment.
• Identify opportunities to continuously reignite interest and client love for existing Tatcha products.
• Ensure accurate and timely issuance of marketing briefs for all new products and sampling, clearly communicating project details and objectives to all cross-functional partners.
• Manage cost of goods for launch programs and make cost savings recommendations.
• Prepare detailed pricing analyses and provide SRP recommendations for portfolio architecture, new launches and limited-edition product pricing.
• Develop and brief promotional product programming (sets, GWPs, etc) to help support the needs of the sales channels.
• Work with retailers and markets to ensure product strategies and objectives are being met.
• Work with sales and demand planning to prepare volume opportunity estimates and drive global forecasts.
• Communicate new product messaging, claims development and educational support (sell sheets, etc) to stakeholders.
• Support the Director by gathering and analyzing data to make recommendations for Tatcha’s product portfolio, including consumer insights, sales data, comprehensive competitive analysis and input from retailers and markets.
• Prepare timely communications for retailers and markets including product launch calendars, pricing, positioning, strategies and support.

Who You Are

• Customer obsessed
• Goal and results driven, team player
• Intuition for synthesizing data to drive business decisions
• Ability to inspire and influence partners and gain their acceptance for a strategy
• Capacity to understand culture and brand needs in each market
• Strong quantitative skills
• Ability to think strategically and analytically
• Creative, forward-looking thinker
• You are able to learn quickly and take initiative, as our company is dynamic and ever-evolving. To succeed in this position, the following qualities are paramount:

Requirements

• Bachelor’s degree; MBA a plus
• 6 + years of experience in Product Marketing preferably within prestige beauty industry, focused on skincare, leading the process end to end
• Experience with Gift with Purchase, Promotions and Gift Sets
• Packaging knowledge and manufacturing understanding (both basic and promotional product)
• Strong customer understanding, with an eye to innovation and future trends
• Product development knowledge, including process, lead times and systems
• Advanced Excel skills
• Regulatory (Global) knowledge, including claims

The Details:

The expected base salary range for this position is $90,000. to $105,000. The exact base salary is determined by various factors including experience, skills, education, geographic location, and budget.

This position is also eligible for participation in the company discretionary bonus plan, based on personal performance and company results.

In addition to base salary, Tatcha offers a competitive benefits package to eligible employees, including medical insurance, dental insurance, vision insurance, life insurance, accident insurance, critical illness insurance, disability insurance, retirement savings plans and company match, paid family leave, education-related programs, and paid holidays.

Tatcha is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender identity, religion, sex, age, national origin, disability, veteran status, sexual orientation, genetic information or any other classification protected by Federal, State or Local law

We respect and seek to empower each individual and support the diverse cultures, perspectives, skills and experiences within our workforce. All employment is decided on the basis of qualifications, experience and business need.

Tatcha will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.