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Company | Rebel Soul Collective |
Address | Santa Fe Springs, CA, United States |
Employment type | FULL_TIME |
Salary | |
Expires | 2023-07-29 |
Posted at | 10 months ago |
WHO ARE WE
Woman owned and operated since 2015, Rebel Soul Collective is an apparel brand that empowers with a bold approach. The brand is focused on rapid growth and is bringing on a Brand Manager to work alongside the CEO.
THE POSITION
The Brand Manager will be a highly motivated and creative leader with a proven track record of scaling growth in the apparel industry. This individual will collaborate with the CEO and provide strategic direction for the brand. This role will focus on optimizing a full funnel customer journey, ownership and accountability of business performance and progress against sales goals.
WHAT YOU'LL DO:
- Define and execute strategy for ongoing rapid and profitable growth
- Oversee the day-to-day operations of our ecommerce platform on Shopify, ensuring optimal performance
- Collaborate with CEO to direct and produce creative assets (photo, video, copy, design, etc)
- Lead the brand direction through marketing, design, production and fulfillment operations
- Strategically launch product campaigns across social media, website, email, SMS and paid partnerships
- Identify and monitor paid ad KPIs such as ROAS, Impressions, CTR, CPC, etc. focusing on optimizing revenue
- Report and analyze weekly site performance and identify opportunities for improvement
- Stay current with industry trends, ensuring our brand presence remains competitive and innovative
- Generate sales-driving ideas and impactful storytelling campaigns, from ideation to creation
- Develop, plan, and execute content strategy for social media and website
WHAT YOU HAVE:
- Must be located in the Los Angeles area
- Analytical skills with experience managing and optimizing key website funnel metrics including conversion rate, AOV and cart abandonment rates
- Eager to take the initiative and confident working independently
- Fulfillment experience with ShipStation or ability and willingness to learn
- SEO and Google Analytics experience
- Experience with Klaviyo and Attentive (or similar email / SMS platform)
- Proven ability to manage & prioritize multiple projects against timelines
- Ability to produce sales utilizing organic and paid campaigns across various platforms
- 3+ years experience managing an eCommerce website on Shopify
- Must be extremely organized and detail-oriented
BENEFITS:
- 401k plan
- Flexible schedule
- PTO
- Medical healthcare benefits
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