Brand Manager Jobs

About Ritual

Ritual is a personal health brand that is building the future of daily essentials. Our mission is simple: we help turn healthy habits into a Ritual. We started by creating the first visible supply chain of its kind and reinventing the daily multivitamin from the ground up. Now, together with some of the world’s leading scientists, researchers and advisors, we’re developing a new standard of high-quality, traceable daily products across new categories. Hundreds of thousands of customers across generations trust us, and we are growing quickly.

We’ve built a team of over 120 (and counting) curious skeptics, world-class scientists, unconventional artists, expert marketers, and analytical strategists. We’re venture-backed and based in sunny Los Angeles. If you’re looking to challenge the status quo and be challenged to do the best work of your career, join us.

Essential

The Brand Manager leads marketing efforts to grow a segment of our nutrition portfolio. This role will oversee annual marketing strategy, project planning, and product lifecycle to increase omni-channel sales and customer adoption of our core nutrition portfolio. They will lead marketing campaigns and product renovations in partnership with GTM teams. The role will also continuously assess the needs of existing customers and prospects, and identify new growth and expansion opportunities within the core nutrition portfolio.

What You'll Do

• Develop a framework and own reporting of omni-channel performance by product category for DTC, Amazon, and retail businesses
• Collaborate with growth, lifecycle, and wholesale teams to ensure all evergreen assets & initiatives are on brand, have strong messaging, align back to strategic vision, and continually optimize to drive growth
• Work cross-functionally to update claims & messaging of current products and rollout across all consumer touchpoints
• Lead integrated marketing campaigns with Acquisition, Customer & Channel Leads that drive revenue & sales growth, product NPS, and product retention and LTV, including go to market planning, creative briefing, and campaign execution to deliver against marketing goals
• Identify opportunities to grow specific segments within the portfolio and recommend marketing initiatives to achieve aligned upon goals
• Lead omni-channel marketing strategy and planning for a segment of Ritual's nutrition portfolio
• Manage a segment of Ritual’s nutrition portfolio renovations, including expansions, reformulations, and packaging refreshes

Who You Are

• Collaborator. You possess exceptional collaboration skills, and abilities to build strong partnerships with cross-functional partners that facilitate team success
• Self Motivated. You thrive in a fast-paced, dynamic environment that requires an ability to learn and adapt quickly
• Communicator. You are an exceptional writer that combines observations and quantitative data to create stories that resonate
• Curious. You are a cultural sponge who is always absorbing the latest trends about our category, competitors, and culture at large
• Gutsy. You understand that not all decisions can be made solely with numbers, and can blend intuition with data to guide decisions
• Strategic thinker. You are a highly-strategic, creatively minded and results oriented marketer with a proven track record in campaign development and product storytelling

What You'll Need

• Deep understanding of DTC businesses, performance marketing, and digital KPIsExperience working with omni-channel businesses such as Amazon, Target, and Whole Foods
• Expertise in guiding strategic decisions and gaining buy-in across multidisciplinary teams
• Exceptional writing and presentation skills
• Education: BS/BA, preferably in Marketing, Business or Communications field. Equivalent experience also accepted
• Experience: 4+ years of experience in Brand Management, Product Marketing or Marketing-related field preferably in CPG or VM&S.

Compensation And Benefits

• PAY RANGE: $82,000 - $135,000
• Your base salary is one part of your total compensation package. The salary range represents the entire compensation range for this position. Exact compensation will depend on several factors, which may include your skills, level, years of experience, technical expertise, and other qualifications. You will be eligible for the upper end of the salary range. You will be also eligible for equity and great benefits + 401k + unlimited PTO etc - see our list of perks/ benefits below.

Additional Compensation, Benefits And Perks

• "Ritual First Fridays" - Entire company takes off the first Friday of each month while we are working remotely
• Equity participation
• Healthcare & Dependent Care FSA
• Bi-Annual Performance Reviews
• Pet Insurance
• 5 months paid maternity/paternity leave and we cover health insurance during any additional time taken under-protected baby bonding time off
• Free Ritual Forever
• Maven Clinic, a family planning platform for all Ritual and employees and dependents.
• Flex time for returning to work birth-parents
• Medical/Dental/Vision/Life Insurance
• Annual wellness stipend
• 401k Match - Up to 4%
• Periodic group workouts with trainers on Zoom
• 18 paid holidays
• Unlimited PTO - 10 days minimum to keep you fresh
• New hire set up stipend
• Childcare stipend (monthly expense)

Why Ritual?

Since launching in October 2016, Ritual has grown to be a cultural revolution in the health industry. We’re not about pseudoscience, half-truths or health fads. We are simple, effective, and backed by real science. We have some pretty great benefits & perks for full-time employees related to our office environment, however, they have been limited due to the global health situation. See below for our adjusted available perks until we can get back into the office together!

Ritual is an Equal Opportunity Employer. We are committed to bringing together humans from different backgrounds and perspectives, providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together.

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