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Product Manager, Upsell Experience

Company

Warner Bros. Discovery

Address Culver City, CA, United States
Employment type FULL_TIME
Salary
Category Entertainment Providers
Expires 2023-05-31
Posted at 11 months ago
Job Description
Every great story has a new beginning, and yours starts here.


Welcome to Warner Bros. Discovery… the stuff dreams are made of.


Who We Are…


When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…


From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.


Product Manager II, Upsell Experience


The Role / Job Summary


WBD streaming is looking for a Product Manager II to drive the strategy, development, and management of the Upsell experience for our Streaming products. As we explore new ways to package our subscription service, there are numerous opportunities to help customers find the plan that is just right for them.


As the Upsell Product manager, you will be responsible for new feature development & innovation across context-aware upsell prompts, development of seamless upgrade paths, and innovative ways to demonstrate the benefits of each plan within our experience.


As a member of our Growth team, your mission is to ensure every customer subscribes to the perfect plan for them. In this role, you will be expected to work with cross functional stakeholders to develop a strategy, craft delightful experiences, and drive features to execution. The upsell product manager will work closely with Engineering, Design, along with Product teams across Content Discovery, Video, and Sports. If you are passionate about building delightful experiences that drive growth at scale, join our team at WBD Streaming!


Responsibilities


  • Help define and prioritize the Upsell backlog in close partnership with Engineering, using both internal and external data-driven signals.
  • Define the overarching upsell strategy, partnering with Design & Product teams across Content Discovery, Video, and Sports to deliver a seamless & delightful experience for customers who are looking for more out of their plan
  • Collaborate with Design, Engineering, Legal, Distribution, and Data stakeholders to determine product requirements and technical capabilities.
  • Partner closely with Data & Analytics, developing dashboards and key insights into how our customers are using the benefits of their existing plans and conversion metrics for those who attempt to plan switch.
  • Establish KPIs, Conversion targets, OKRs, and documentation for all aspects of the Upsell experience


Qualifications


  • Minimum of 2 years of experience in product management and/or software delivery
  • Demonstrated ability to collaborate with large cross-functional teams to deliver results in a fast-paced environment.
  • Experience with video and streaming subscription products is a plus.
  • You have excellent written and oral communication skills
  • Strong attention to detail and proven track record of driving process improvements.
  • Strong analytical skills and experience with data analysis tools (e.g., SQL, Excel)


How We Get Things Done…


This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.


The Legal Bits…


In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. $85,400.00 - $158,600.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO).


Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.


If you’re a qualified candidate with a disability and you need a reasonable accommodation in order to apply for this position, please contact us at [email protected].