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Marketing Manager - Learning Products
Company | Pearson |
Address | United States |
Employment type | FULL_TIME |
Salary | |
Category | Education Administration Programs |
Expires | 2023-07-14 |
Posted at | 10 months ago |
Pearson VUE is a business of Pearson, the world's leading learning company with global-reach and market-leading businesses. Pearson is listed on both the London and New York stock exchanges (UK: PSON; NYSE: PSO). For more information, visit www.pearson.com. As the global leader in computer-based testing, Pearson VUE (www.pearsonvue.com) validates the skills and knowledge of millions of individuals every year.
Marketing Manager
Do you have commercial training industry experience? If you are an entrepreneurial marketer and enjoy working closely with Sales and Development teams, this newly created marketing role may be perfect for you! We are seeking a Marketing Manager, Learning Products to drive key initiatives for Pearson VUE’s new suite of learning products and offerings for the IT training market.
Location: REMOTE within the US
Key Responsibilities:
- Work collaboratively with Sales in the development of sales tools and presentations
- Work with internal creative teams and external agency partners to bring products/offerings to market
- Lead event planning and management for Growth Services business working closely with Sales leaders and Events team
- Manage budgets, track project expenditures, and look for low-cost efficiencies to maximize marketing dollars
- Coordinate with international marketing colleagues to ensure alignment on key initiatives
- Develop and deploy targeted lead generation campaigns and content marketing working with internal and external creative resources
- Develop and lead Go-to-Market plans for new offerings, collaborating with Sales and Marketing stakeholders
- Drive thought leadership, pursuing opportunities for our sales team to present at events
Background & Experience:
- Commercial Training Industry preferred: seeking experience communicating to IT trainers, training companies and Learning & Development leaders
- Excellent presentation and speaking skills
- Salesforce CRM experience
- Bachelor's degree (BA, BS) or equivalent with emphasis in Marketing, Business, or Communications
- 8+ years' experience in B2B marketing
Compensation at Pearson is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific location. As required by the Colorado, California, Washington State, New York State, and New York City laws, the pay range for this position is as follows:
The minimum full-time starting salary is $85k This position is eligible to participate in an annual incentive program.
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