Associate Director, Digital & Social Media Communications

At Gilead we believe every employee deserves a great leader. As a people leader now or in the future, we expect that you will model and create an environment of inclusion, be intentionally focused on the hiring, development, growth and retention of talent, and empower teams to align and achieve goals.

Associate Director, Digital & Social Media Communications – Santa Monica region (US)

Everyone at Kite is grounded by one common goal – curing cancer. Every single day, we seek to establish a line between that purpose and our day-to-day work. Would you like to join us in this mission?

We are seeking an Associate Director, Digital Communications, to be part of our Corporate Communications team. The Associate Director will be responsible for leading the day-to-day digital and social media activities at Kite. This person will further refine our digital and social media plan and implement a best-in-class 2023 social and digital communications plan with a focus on driving cell therapy awareness and elevating our patient stories on our social media channels. The position will report to the Director, Corporate and Digital Communications.

As a key member of Kite’s global Public Affairs team, this person will work closely with cross-functional teams at Kite, as well as the Gilead Public Affairs team. This position will work with our teams based primarily at our headquarters in Santa Monica, CA, but will work with teams across the organization.

Your responsibilities, among others, will include:

• Track social media engagement and oversee data reports to inform overarching social media program.
• Maintain social media publishing calendar and ensure alignment with the Corporate Communications team.
• Ensure content is relevant and consistent in terms of tone, frequency and positioning.
• Regularly update and maintain corporate website content. Work closely with IT and cross-functional partners on website updates.
• Provide expertise in social media administration. Stay up-to-date on new online technologies, best practices and industry trends to identify creative strategies and solutions.
• Oversee the social media agency, including day-to-day communication, care for priority projects and budget.
• Implement an industry-leading corporate social media strategy (publishing, content moderation and paid media) for the company that helps position Kite as the global leader in cell therapy.
• Further refine paid media strategy and ensure appropriate media mix is in place. Coordinate closely with the US marketing team to ensure alignment on paid social media strategies.
• Drive social media strategy and develop compelling content around medical congresses, regulatory updates and key milestones to support overarching corporate communications plan.
• Facilitate setting up new social media channels as business needs arise.
• Oversee content review process among key stakeholders; secure the necessary internal approvals and post all content.

Basic Qualifications

• MA/MS in Communications, Liberal Arts, Business, or a science-oriented field with 8+ years of experience OR
• BA/BS in Communications, Liberal Arts, Business, or a science-oriented field with 10+ years of experience OR
• High School Diploma with 14+ years of experience

Preferred Qualifications

• Ability to engage and care for multiple stakeholders to achieve goals.
• Experience with the Legal/Medical/Regulatory review process, including strong understanding of pharmaceutical industry guidelines.
• Experience in creating, writing and managing short video projects.
• Experience supporting executive team members with social media best practices.
• A excellent understanding of digital and social media platforms, including Twitter, Facebook, LinkedIn and YouTube, and experience executing multi-platform digital and social media strategies via editorial calendars and tactical plans.
• Excellent verbal, written and interpersonal communication skills.
• Self-starting and meaningful networking skills.
• Good track record of planning, organizing and executing social media campaigns that had a measurable ROI and significant business impact.
• Direct experience executing social media advertising campaigns and translating social media insights/analytics into action.
• Experience in using CMS platforms and AE monitoring tools preferred.
• Experience managing multiple projects (timelines, budgets, priorities) simultaneously; flexibility is essential.
• Direct experience managing digital and social media agencies.

The salary range for this position is: $157,165.00 - $203,390.00. Gilead considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans*.

For additional benefits information, visit:

https://www.gilead.com/careers/compensation-benefits-and-wellbeing

• Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans.

For jobs in the United States:

As an equal opportunity employer, Gilead Sciences Inc. is committed to a diverse workforce. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, gender, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job related characteristics or other prohibited grounds specified in applicable federal, state and local laws. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact [email protected] for assistance.

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