Sr Manager, Thought Leadership

NextEra Energy Resources is the world's largest generator of renewable energy from the wind and sun, and a world leader in battery storage. We provide energy-related products and services that grow our economy, protect the environment, support our communities and help customers meet their energy needs. We are leading the decarbonization of the U.S. economy with our goal to reach Real Zero carbon emissions from our operations by 2045 while improving customer affordability and reliability. Are you interested in creating a cleaner environment for future generations? Join our world-class, innovative team today.

Position Specific Description

The Senior Manager of Thought Leadership is responsible for supporting the creation, development, and implementation of integrated thought leadership, PR and media strategies that delivers on key business priorities and builds awareness of NextEra Energy Resources (NEER), Clean Energy Solutions (CES) products, technology, services, and innovation to support Commercial & Industrial (C&I) customer’s decarbonization journeys. The Senior Manager will drive programs that illuminate NextEra Energy Resources industry leadership and position NEER and as the partner of choice in advancing the decarbonization of the US economy.

Key Responsibilities

Develop and execute the internal and external thought leadership strategy for the NEER brand and CES strategy; ensure programs support business objectives producing results against measurable goals.

Leverage research and insights to optimize and evolve strategy, as well as measure efficacy of programs.

Ensure effective development, planning, execution and promotion of NEER communications programs that advance equity, reputation and accelerates external stakeholder relationships across key vertical industries.

Collaborate across spectrum of internal and external subject matter experts to create and curate relevant content to accelerate thought leadership equity. Defining effective messaging across diverse audience segments.

Serve as the relationship liaison with key strategic external partners, such as industry organizations and associations, third party partners and customers to support programming and activations tied to these strategic collaborations.

Collaborate with internal cross functional teams and network of agency resources.

Play an active role in communication initiatives and special projects, as needed.

Additional Qualifications

Minimum 7+ years of experience in communication or related field

Bachelor's degree in communication or journalism preferred with liberal arts, business majors/minors also considered relevant for the role; graduate study/degree a plus

Experience in energy sector, ESG function or B2B marketing preferred

Superior writer with the ability to express complex information clearly and effectively in a variety of channels

Proven ability to successfully engage with colleagues and external partners and stakeholders at all levels

Outstanding project management with a focus on deadlines and the ability to course correct as issues arise

Experience working with and managing vendors and consultants; managing budgets

Strong ability to adapt and embrace change and work independently and under ambiguous and/or changing circumstances

Experience working in a large multi-business unit company and corporate function a plus, including working in a decentralized and matrixed environment

Job Overview

Employees in this role lead integrated marketing & communications strategies in support of one or more business units or functional areas, assuming full responsibility for leading the development, implementation and measurement of ROI-based communication plans in support of the business units’ objectives. This position is responsible for outreach to customers and other external audiences to enhance the company's reputation as a reliable provider of electricity and raise awareness among customers and other key stakeholders of the company’s initiatives to improve its service and reliability. Individuals direct outreach to customer audiences through direct mail and other channels, participation in community events, and proactive media outreach.

Job Duties & Responsibilities

• Manages the effective use of communication channels
• Drives the effective use of market research and other analytics to develop recommendations
• Leads a team of communications managers and professionals, coaching and directing their performance in accordance with the Marketing and Communications teams high standards for excellence in client service
• Provides communications counsel to senior leaders and managers
• Performs market research and analytics
• Develops as well as follow critical business processes to ensure quality and timely execution of initiatives
• Develops, improves, standardizes and manages work processes to ensure consistent performance that meets client expectations, including cross-functional collaboration inside and outside Marketing and Communication
• Ensures disciplined budget management
• Performs other job-related duties as assigned
• Builds and lead high-performing teams as well as coach individuals to develop to their fullest potential

Required Qualifications

• Bachelor's - Arts
• Supervisor/Management Experience:5+ yearsPreferred Qualifications
• High School Grad / GED
• Experience:10+ years
• Bachelor's Degree

Employee Group: Exempt

Employee Type: Full Time

Job Category: Marketing/Communications

Organization: NextEra Energy Resources, LLC

Relocation Provided: Yes, if applicable

NextEra Energy is an Equal Opportunity Employer. Qualified applicants are considered for employment without regard to race, color, age, national origin, religion, marital status, sex, sexual orientation, gender identity, gender expression, genetics, disability, protected veteran status or any other basis prohibited by law. We are committed to a diverse and inclusive workplace.

NextEra Energy and provides reasonable accommodation in its application and selection process for qualified individuals, including accommodations related to compliance with conditional job offer requirements, consistent with federal, state, and local laws. Supporting medical or religious documentation will be required where applicable and permitted by applicable law. To request a reasonable accommodation, please send an e-mail to [email protected], providing your name, telephone number and the best time for us to reach you. Alternatively, you may call 1-844-694-4748. Please do not use this line to inquire about your application status.

NextEra Energy will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

NextEra Energy does not accept any unsolicited resumes or referrals from any third-party recruiting firms or agencies. Please see our policy for more information.