Sr. Manager, Channel Marketing

LG H&H USA, the parent company of Avon, is a leading company in lifestyle and culture that helps our customers realize their beauty and dreams. We share our core values of being Beautiful, Healthy, and Refreshing with our customers. As a creative consumer marketing company, we go beyond the boundaries of conventional beauty and personal care to introduce innovative products and services based on our customers' needs.

About the role:

We are looking for a dynamic and experienced Marketer to join our team. The successful candidate will be responsible for developing and executing the retail marketing strategy for our products across multiple channels. This includes managing promotions, sales events, and in-store sales to drive revenue growth and brand awareness. Internally, the role will be called Sr. Retail Marketing Manager as this role will focus on the growth of our retail business.

You will report to the Chief Marketing Officer (CMO).

Specific Duties and Responsibilities

• Maintain strong relationships with key retail partners and wholesale distributors
• Monitor and report on the effectiveness of retail marketing campaigns and initiatives
• Develop and execute the marketing strategy for our beauty and personal care products across various channels including retail, online, and wholesale
• Manage sales events and in-store activations to drive foot traffic and conversion
• Conduct market research and analyze data to identify trends and opportunities for growth
• Develop and manage promotional programs to increase sales and market share
• Provide guidance and support to the sales team to ensure effective implementation of retail marketing initiatives
• Collaborate with cross-functional teams such as Sales, Marketing, and Product Development to ensure alignment on the overall business strategy and objectives
• Stay up-to-date with industry trends and best practices in retail marketing and channel management
• Develop and manage the retail marketing budget

Qualifications

• Strong leadership skills with a proven track record of managing teams and driving results
• Strong analytical skills and ability to analyze data to drive insights and decision-making
• Passion for the beauty industry and staying up-to-date with the latest trends and innovations
• Ability to work in a fast-paced environment and manage multiple projects simultaneously
• Strong understanding of retail, online, and wholesale channels and how to effectively market products in each
• Excellent communication, collaboration, and relationship-building skills
• 5+ years of experience in Retail Marketing, Channel Marketing, or related roles, preferably in the CPG industry
• Experience managing promotions, sales events, and in-store activations
• Bachelor's degree in Marketing, Business Administration, or a related field

Our Benefits

• Wellness incentive programs
• Company sponsored Life insurance, AD&D and Disability benefits
• You are immediately vested in LG H&H’s matching contributions to the 401(k) Plan. Company matches your contributions dollar-for dollar up to 6% of your eligible pay.
• Eligible for benefits as of date of hire (health, dental, vision, life and other voluntary programs)

LG H&H USA is an equal opportunity employer. All employment decisions are made without regard to race, color, age, gender, gender identity or expression, sexual orientation, marital status, pregnancy, religion, citizenship, national origin/ancestry, physical/mental disabilities, military status or any other basis prohibited by law.