Sr Marketing Manager, Matrix Dmi Haircare

Job Title: Marketing Manager, Matrix DMI Haircare
Division: Professional Products Division – US DMI’s
Location: 435 Hudson Street, New York, NY
Reports To: AVP Global Marketing (Pod Lead)
Who We Are
For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At L’Oréal Professional Products Global Division, our mission is to support hairdressers and develop the hair industry sustainably and lead the digital transformation of our industry globally with a customer-centric approach. Our brands portfolio includes Redken, Matrix, Biolage, Pulp Riot, Mizani and Pureology and L’Oreal Technique.
What You Will Learn
The Manager of Marketing is responsible for the long-term development of their products/category on a worldwide basis. This role will be integral in understanding the needs of brand, with a focus on the haircare / retail category [specific franchise add here] developing global products and launches along with being part of the development of the category strategy and long-term vision. This role will be responsible for initiating briefs of new projects, interacting with partners across R&I, claims, artwork teams, development and Drive countries, and following through product ideation to first production run.

• Conducts market research
• Collaborates with Education, R&D, Corporate, Countries and Zones in refining new ideas and concepts
• Generates ideas and concepts for products which are innovative and revolutionary to the professional salon industry
• Focus groups
• Identifies consumer, salon, and technological trends globally
• Surveys
• Initiates new product strategies, including the positioning, formulation, packaging, media, merchandising, and pricing
• Competitive analysis
• Builds the category strategy for care and retail franchises
• Works with cross functional Retail team (digital, education and creative) to deliver product launches and dossiers
• Strong relationship with US Marketing Team and other Drive countries

What We Are Looking For

• Employee Resource Groups (Think Tanks and Innovation Squads)
• Access to Mental Health & Wellness Programs
• Strong execution, leadership and consensus building/decision making skills.
• Ability to make quick decisions, problem solve and multi-task
• Strong interpersonal and communication skills required to effectively manage relationships with diverse international internal and external contacts
• Exceptional knowledge of professional beauty industry along with products and content that performs best is important. This includes understanding of metrics and performance measures for all distribution channels.
• Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
• Language skills a plus.
• Project management and planning skills required
• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
• Computer literacy on Windows, MS Word, PowerPoint and Excel.
• Exceptional attention to detail required
• Ability to articulate clear business direction and strategies; to drive goals and objectives. Also, to liaise between different departments, participate in senior level management discussions and facilitate the creative process at all levels.
• What’s In It For You:
• Proven experience in creating a consistent and comprehensive brand presence across multiple channels preferred.
• Experience in hair color, hair care and/or hair styling marketing preferred
• Related Marketing experience, preferably with beauty industry. (3+ years for Mgr level,
• Ability to travel domestically or internationally periodically (max. 25%).
• Learning & Development Opportunities for Career Progression (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
• Knowledge of the fashion and beauty business preferred
• Salary Range: $117,300 - 164,200 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
• Excellent written/oral communication skills
• Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
• College degree (BFA, BA, or AAS) in visual arts or other creative fields preferred. High school diploma required.
• Financial acumen to manage budgets for category specific executions required
• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)