Director Of Brand Jobs

We are partnering with a hyper-growth consumer goods start-up playing in the women's health space. They are seed stage today, profitable, and growing quickly.

They are looking to bring on their 1st Director of Brand to their team. This role will report directly into their Chief Brand Officer and over 3 direct reports covering - organic social, PR, brand ideation & research and influencer.

We are looking for someone who has experience working in house at a CPG / DTC brand who has seen growth from <$5M revenue to dozens of $Ms revenue.

Must be LA based - this is a hybrid role.

Responsibilities and Duties

● Develop big, cut-through ideas, stories and messaging that connects with our consumers and defines the brand for substantial and meaningful populations

● Develop a deep understanding of consumer target’s mindsets, attitudes, & behaviors to inform strong empathetic and strategic executions

● Work with marketing team members to define product brand identities across packaging, advertisements, and web assets

● Take ownership of content development across YouTube, Streaming, Social, Podcasts, and other channels

● Help establish and ensure that voice is successfully implemented across projects, helping to maintain consistency across all channels.

Qualifications and Skills

● Experience:

● 4+ years of experience in conceptual and effective marketing campaigns at an agency or client-side direct-to-

consumer creative team, with deep knowledge of storytelling that engages consumers.

● A proven track record of a wide range of creative campaigns, a diversity of ideas, and approaches to solving

problems with a focus on articulating big, breakthrough ideas across a myriad of channels.

● Exceptional communication, variations on styles, and awareness of different ways to communicate with audiences

● Strong collaboration with team members at all levels to ensure projects are effective and meet brand guidelines,

compliance and overall project goals.

● Bachelor’s Degree

● Interpersonal:

○ Strong leadership & communication skills: listen, mentor, and teach by example

○ Ability to manage multiple moving pieces

○ Strong time management and prioritization skills

○ Adaptable to new social platforms and marketing technologies

○ Thoughtful and self-reflective, willingness to learn

○ Team-player, hard-working, organized, and goal-oriented

○ Excitement for startups and building from the ground up

● Additional Preferred Experience and Skills:

○ Startup and/or e-commerce experience is a plus

○ Passion for e-commerce, consumer retail and/or digital marketing is a plus

Hours and Compensation

● Job Type: Full-time preferred

● Pay based on prior experience