Digital Marketing Manager (Ecommerce)

Digital Marketing Manager

Remote/ CA (must be US based)

$50,000 - $80,000 DOE

We are seeking a Digital Marketing Manager to join a growing company who works with ecommerce brands in the health, fashion, lifestyle and wellness industries. As the digital marketing manager, you are responsible for developing a next-generation branding and marketing strategy that leads the industry and helps the senior marketing executives shape their portfolio brands. Digital marketing initiatives must be developed, managed, planned, and carried out in this role.

Responsibilities

• Support the development and deployment of new web pages or web experiences for our Shopify ecosystem's new product launches.
• Apply strategy, plans, and goals to all brands and products when implementing digital marketing advertising campaigns (shopping, text, and display).
• To produce advertising and manage campaigns on social media platforms like Facebook, Instagram, TikTok, Display, and Youtube, collaborate with internal and outside agencies. Support freelance photographers and other creatives to meet deadlines and maintain organization.
• Create marketing reports by gathering, evaluating, and condensing daily and weekly D2C consumer data.
• Organizes and plans go-to-market strategies for new products, including data analysis, staying on top of industry trends, and making sure deadlines are fulfilled.
• Oversee digital marketing efforts and manage digital marketing initiatives across many sites connected to our businesses.

Qualifications

• Knowledge of media planning (Ads, and email)
• Industry experience with beauty, health & wellness brands is a bonus
• Experience with Shopify
• Strong familiarity with social media trends, including how to affect important metrics throughout the social media spectrum.
• Experience directing and influencing teams in creative, media, and analytics
• Experience with E-commerce brands
• 2-4 years' experience in marketing
• Bachelor's degree or equivalent experience
• Effective communication, organization, and attention to detail are essential for this position. Our ideal applicant is a driven self-starter who is curious and willing to learn.

Benefits

• Health, dental, vision benefits (employer-paid short/long-term disability and life insurance) & company-sponsored One Medical membership
• Unlimited discretionary PTO
• Fully remote

If this position sounds like it would suit you, please apply now for immediate consideration.