Channel Marketing Manager Jobs

Job Title: Marketing Manager

Client Location: Redmond, WA

Starting: 08/02/2023

Salary/Pay Rate: $61.56 to $68.41 hourly

Hours: Full-time

Duration: 5 Months

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Responsibilities:

• Contribute to the continual development of the team’s marketing excellence by sharing best practices and insights and foster an inclusive work environment where every employee can effectively engage and wants to be part of the team driving customer success.
• Leverage data insights from multiple sources including channel performance, partner research, and business priorities and goals to evaluate and continually optimize digital strategy and the end-to-end partner journey for all partner segments.
• Manage vendors and budget in creation and execution of content aligned with plans and business priorities to ensure fiscally responsible spending in compliance with company policies.
• Develop business and engineering requirements for digital marketing experiences based on business goals and needs and work with the Digital Experiences team to get the work prioritized and delivered.
• Manage and coordinate partner blog and social activity ensuring alignment to organizational priorities, channel strategy and privacy, security and brand policies and guidelines.
• Be a partner advocate. Relentlessly champion the partner and the experiences they have with the content you create—how they find it, how they consume it, how they use it to make decisions.
• Manage partner experience and journeys across partner website – collaborating with integrated marketing manager and partner audience leads to nurture partners with helpful content and other calls-to-action.
• Optimize SEO.
• Research the latest digital tools and interactive trends and identify opportunities to improve digital channels and partner experience.
• Create the channel strategy for to-partner channels—website, email, blog & social—and ensure plans align with the strategy.

Qualifications:

• Demonstrated ability to work independently.
• Project management skill to prioritize, adjust and drive initiatives forward in a fast paced and highly dynamic environment.
• Bachelor’s degree in marketing, communications or related field
• Understanding and previous experience with Sitecore is highly desired
• Understanding of martech capabilities and innovation is highly desired
• 5+ years’ experience in digital strategy, website management or similar discipline
• Excellent communication and presentation skills with an ability to clearly articulate and share your vision and plans, and constructively address opposing views.