B2B Cmo - Remote

Fully Remote, Contract Work from Home Opportunity

Job Summary: You are a seasoned B2B CMO (Chief Marketing Officer) with a thriving freelance book of business looking to add a new fractional client. Driven Insights is a progressive, best-in-class outsourced finance & accounting firm with a 100% geographically distributed workforce and clientele. DI has experienced strong and sustained growth by delivering unmatched outsource finance and accounting services. To build upon this trajectory, we seek a highly qualified growth marketer to report directly to our Managing Partner. The right candidate will have proven, quantifiable track record designing and overseeing the execution of a wide ranging marketing mix targeting growth businesses. The primary function of this role is to serve as to take an active role in evolving our marketing strategy and execution. Over time, the CMO will take on increasing level of oversight. Initially expect 5-10 hours week, with needs will flex up and down over time.

Meet Our Incredibly Talented and Collaborative Team Here :

Job Responsibilities:

• Think strategically alongside executive/marketing team while providing tactical guidance to execute ideas
• Serve as a marketing subject matter expert, handling inquiries and developing action plans to address them, and assisting with the preparation and dissemination of communications
• Help guide and evolve marketing initiatives from design through successful execution. Initiatives shall initially include - but not be limited to - the following areas:
• Digital and in-person events
• Email campaigns
• Social media
• Assume other responsibilities that arise over time, as required
• Website refinement
• Content development

Required Skills and Abilities:

• Must be proactive in anticipating firm needs and consistently demonstrate a strong sense of urgency
• Independently exercise good judgment, discretion and sound reasoning in making important decisions
• Ability to operate with high degree with autonomy with proven problem-solving skills
• Demonstrable track record of successfully developing and executing marketing initiatives and leveraging data to rapidly iterate
• Must be highly tech savvy, creative, and thrive in a fast paced, growing, deadline driven environment
• Must demonstrate excellent interpersonal skills and a strong customer service acumen
• Strong level of proficiency in the Microsoft Office Suite, Google Cloud Suite, HubSpot and other marketing tools
• Proficiency in managing multiple projects effectively, with a focus on outcomes, consistent accuracy & timeliness
• Network of proven experts (eg: copy writers, graphical designers, SEO expertise) with whom you've successfully worked and can tap to complement existing team and your expertise as needed
• Ability to switch gears and frequently reprioritize
• Entrepreneurial mindset, capable of maintaining a professional, positive, solutions-focused attitude
• Sound written and verbal communication skills

Education and Experience:

• Bachelor's Degree
• Minimum 5+ years of experience leading wide range of marketing initiatives in B2B setting

NO RECRUITERS: CANDIDATES ONLY, NO RECRUITER OR STAFFING FIRM OUTREACH.

MUST LIVE IN THE U.S.A.

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