Sr Program Manager - Social

Job Title: Sr. Program Manager - Social

Client Location: San Francisco, CA (REMOTE or HYBRID)

Starting: 08/28/2023

Salary/Pay Rate: $60.00-$65.00/hour

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POSITION: Senior Program Manager, Marketing & Operations

REPORTS TO: Director, Program Management

POSITION SUMMARY:

Responsible for standing up and managing end-to-end execution of marketing programs, from strategic planning phases through creative execution and implementation. Programs may include deliverables across all Social Media channels (i.e. Youtube, Instagram, Tiktok etc). Manages program schedules across initiatives and pro-actively communicates expectations and milestones to all team members. Manages one or more direct reports and assigns their projects and tasks.

POSITION RESPONSIBILITIES:

 Activates and manages end-to-end, omni-channel marketing programs across multiple

campaigns with online and offline deliverables

 Creates and publishes comprehensive schedules and sets interim milestone meetings,

integrating traditional and digital media touch-points in the process. Manages a program

holistically and triangulates dependencies of milestones of individual campaigns within.

Proactively monitors progress to achieve deadlines and results

 Fosters partnerships with Marketing, Creative, Content Production, Post Production,

Resourcing, and Delivery Management. Clearly and actively communicates requirements,

deliverables, timelines and budget status throughout program lifecycle

 Closely partners upstream during strategic development with Marketing counterparts to

ensure cross-functional alignment milestones and timelines for brief development and project

kickoffs are met

 Manages laterally with creative on timely execution of core assets and with delivery

management on execution of derivatives, versions, and translations

 Ensures timely execution of all project assets to meet launch dates, and sees through

analytics and hind-sighting post campaign launch

 Manages day-to-day tasks of program planning and execution:

o Communicates strategic milestones and brief due dates to marketing partners;

ensures information is available and complete

o Populates agendas for planning, kick-off, and review meetings

o Opens jobs and builds job folders with project info; updates as jobs evolve and

maintains final program archive of job info

o Tracks schedules, updates reports and communicates program status to key

stakeholders through weekly status meetings

o Identifies photo shoot needs across channels and partners with Creative and Content

Production for photo shoot execution and retouching milestones

o Ensures product delivery for photography is tracking to program schedule

o Routes creative to marketing partners and ensures feedback is clear, actionable and

received on time.

o Facilitates passing off core assets to delivery management/production for versioning

o Ensures completion of all assets on the asset list and tracks final hand-offs,

development, QA, and live dates

 Identifies program risks early on and provides mitigation strategies

 Monitors and advocates process; identifies gaps/improvements to work more efficiently

 Demonstrates ownership/investment in the work; has clear understanding of business goals

 Has a good understanding of budget and co-op funding; tracks program budgets and

facilitates conversation between Creative, Marketing and Production if/when costs impact

design &/or budget

 Manages one or more direct reports assigning and tracking their work, and reporting on their status

 Mentors one or more direct reports; establishes clear goals for upward career pathing

POSITION REQUIREMENTS:

 6+ years experience in account, project, or program management in marketing required

 Experience in people management preferred

 College degree or equivalent experience

 Creative project management experience required; agency experience preferred

 Excellent technical skills – MS Office (specifically Excel, Word, PowerPoint); Smartsheets, Box,

Workfront, ProofHQ preferred

 Effective relationship-building skills; ability to cultivate strong partnerships across functions to bring

people together toward common goals and consensus

 Effective communication and presentation skills, both written and verbal; confidence in

leading/facilitating cross-functional team meetings to achieve results

 Exceptional organizational skills; detail-oriented

 Strong time management skills; ability to troubleshoot issues, juggle multiple programs, and prioritize

 High energy and flexibility in a constantly evolving team environment

The target hiring compensation range for this role is $60.00 to $65.00/hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location. Additional benefits offered may include; medical health insurance and dental insurance, life insurance, and eligibility to participate in 401k plan with company match.