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Senior Vice President, Ecommerce

Company

Conde Nast

Address , New York, Ny
Employment type FULL_TIME
Salary $275,000 - $350,000 a year
Expires 2023-06-09
Posted at 1 year ago
Job Description
Condé Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company’s portfolio includes many of the world’s most respected and influential media properties including Vogue, Vanity Fair, Glamour, Self, GQ, The New Yorker, Condé Nast Traveler/Traveller, Allure, AD, Bon Appétit and Wired, among others. Condé Nast Entertainment was launched in 2011 to develop film, television and premium digital video programming.
Location:
New York, NY
Overview:
Condé Nast is seeking a Global SVP of eCommerce for Condé Nast to lead affiliate and commerce growth across the complete portfolio of brands. Candidates should have a strong and tenured history operating a commerce P&L in excess of $100M in GMV. The ideal candidate has strategic and operating leadership experience with Storefront, Marketplace and/or Affiliate businesses. This senior leader is responsible for developing and leading a team of commerce business leads, writers, editors, and producers to deliver against revenue and gross margin objectives. They will be responsible for commerce revenue growth, new opportunities, and innovation to meet customers where they are. They will create an overarching commerce strategy for portfolio brands including but not limited to Vogue, The New Yorker, Vanity Fair, Conde Nast Traveler, Bon Appetit, Epicurious, Wired, GQ, Glamour and more. They will also serve as an important bridge between editorial, business development, ad sales, and product.
Primary Responsibilities:
  • Managing content production to ensure delivery of revenue and gross margin targets.
  • Ensure all work products reflect brand voice and standards.
  • Accountable for Commerce revenue generation and gross margin.
  • Managing and career development of commerce leads, writers, editors, and producers.
  • Developing strategic priorities for Commerce in the technology category, working with the Condé Nast Commerce Category Director and with market Finance and Editorial teams.
  • Working collaboratively with cross functional teams including Audience Development, Product and CRM to deliver business results.
  • Development and growth of new Commerce Revenue channels, Franchises (email, video, social) and Syndication.
  • The Affiliate commerce KPI is earnings-per-click.
  • Assessment of new strategic and tactical priorities.
Qualifications:
The ideal candidate has specific experience in marketplace or storefront commerce and affiliate marketing:
  • Track record of developing revenue streams with either core commerce or traditional publishing companies in digital, video, in-app and/or mobile web experience and social commerce experience.
  • Solid understanding of attribution models, affiliate metrics, and multi-channel funnels.
  • Global experience preferred.
  • A minimum of 12 years overall work experience, with 8 years focused on growing a commerce business with demonstrated success.
  • Must exhibit leadership qualities that inspire innovation and operational excellence.
  • Comfortable with revenue and gross margin forecasting and planning, including familiarity with financial concepts such as LTV (lifetime value), NPV (net present value) and business model creation.
  • Strong technical and product commerce acumen and experience.
  • Ability to troubleshoot and problem solve.
  • A natural communicator who can align cross-functional teams.
  • Experience managing a team of commerce business leads, editors and writers.
Functional Qualifications:
The ideal candidate has operating experience in these functions:
  • Experience with large marketplaces like Amazon, Veriship
  • Marketplace experience
  • Partnership
    • Experience with large marketplaces like Amazon, Veriship
    • 3rd party technology Commerce experience
    • Experience in both strategic merchant partnerships and backend Tech relationships
    • Syndicated Commerce Content on 3rd Party Platforms
    • Marketplace experience
  • Syndicated Commerce Content on 3rd Party Platforms
  • Experience in both strategic merchant partnerships and backend Tech relationships
  • 3rd party technology Commerce experience
  • Funnel metrics
  • Analytics
    • Funnel metrics
  • Mobile/Desktop website search, speed optimization experience
  • Mobile/App ecommerce
  • Inventory Management
    • Drop ship fulfilment
  • Native Checkout
  • Drop ship fulfilment
  • Experience managing site experience and merchandising.
  • Product
    • SEO management experience
    • Mobile/App ecommerce
    • Native Checkout
    • Mobile/Desktop website search, speed optimization experience
    • Experience replatforming
    • Helped lead site architecture improvements
    • Experience managing site experience and merchandising.
  • Experience replatforming
  • Helped lead site architecture improvements
  • SEO management experience
Key relationships will include:
  • Editors-in-Chief, Heads of Editorial Content
  • Audience Development and SEO
  • Commerce Revenue Portfolio Leadership and Brand Managers
  • CRM manager and Data Management leadership
  • Global product and technology leadership
  • Consumer Analytics and Finance teams
The expected base salary range for this position is from $275,000 - $350,000. Salary offers are based on a wide range of factors including but not limited to relevant skills, training, experience, and education. For bonus-eligible roles only: In addition to salary and a generous employee benefits package, successful candidates may also be eligible to receive discretionary bonus compensation.
What happens next?
If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.
Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.