Senior Manager, Partnerships (At Bay Fc)

LEGENDS
Founded in 2008, Legends’ operating divisions worldwide include – Global Sales, Hospitality, Global Partnerships, Global Merchandise, Global Technology Solutions, Attractions, Growth Enterprises – offering clients and partners a 360-degree data and analytics fueled service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. We are the industry leaders in designing, planning, and realizing exceptional experiences in sports and entertainment. For more information, visit www.Legends.net and follow us on Twitter and Instagram @TheLegendsWay.
LEGENDS GLOBAL PARTNERSHIPS
Delivering for the world’s largest and most complex projects, Legends Global Partnerships experts deliver innovative solutions to create integrated and meaningful partnerships, connecting our partners with the world’s premier and emerging brands in a transformational way. Our comprehensive slate of consulting and sales execution services includes delivering naming and venue entitlement positions, jersey sponsorships, premier events partnerships, emerging entertainment platforms, universities, mixed-use real estate developments and more.
BAY FC
Amidst record-breaking attendance and sponsorship growth, the National Women’s Soccer League is expanding to the San Francisco Bay Area for the first time. An investor group led by investment firm Sixth Street was granted expansion rights in early 2023 and will begin competition at the start of the 2024 season
As the majority investor in the new club, Sixth Street will draw upon its deep experience in sports including its investments with Real Madrid, FC Barcelona, and the San Antonio Spurs. The firm is also partnered with the New York Yankees and Dallas Cowboys through its majority investment in Legends, a global sports and live venue experience business. Sixth Street believes in long-term partnerships and backing great founders, CEOs, and management teams to create value and grow businesses.
Sixth Street has partnered with four former U.S. Women’s National Team players in Brandi Chastain, Leslie Osborne, Danielle Slaton, and Aly Wagner as co-founders of the club. As the club’s Founding Football Four, they will be represented on the club’s majority women board and will work alongside Sixth Street in setting the team’s strategic direction as a global sports franchise.
Sixth Street is focused on backing and supplementing the club’s co-founders with significant relationships and capabilities that will allow it to attract and retain the best soccer talent in the world. Sixth Street is committed to equipping the club with best-in-class infrastructure, including building a world-class training facility in the immediate term. Sixth Street will also work with the club and the NWSL to activate close global soccer relationships and catalyze a global sports competition for women’s club soccer while providing flexible, partnership-oriented capital that is designed to grow alongside the club and the league.
THE ROLE
The Sr Manager of Global Partnerships for Bay FC will be an integral member of the Legends Global Partnerships Team as well as the Bay FC Global Partnerships Team, located in San Francisco Bay area. The Sr Manager will be primarily focused on helping source and execute significant new business partnerships for Bay FC.
This person will connect directly with brand decision makers on a regular basis to increase market activity and investment opportunities across the Bay FC portfolio of assets. The Sr Manager is responsible for generating leads, driving revenue, participating in contract negotiations, and working with property leaders and stakeholders both internally and externally. The ideal candidate possesses a strong passion for sales development and positive enthusiasm for collaboration with teammates. The Sr Manager, Global Partnerships will report to the Head/Sr Director of Global Partnerships for Bay FC.
Essential Functions

• Coordinate with Legends Global Partnerships teammates to maximize efficiency and effectiveness of sales process, inclusive of managing and maintaining internal communication platforms (i.e., CRM, Asana)
• Establish and maintain relationships with prospects and client.
• Attend major conferences and special events to build new relationships with agencies, brands and sports and entertainment
• Develop and build partner opportunities from the ground
• Efficiently prospect through extensive company and executive research for strategic market
• Develop a deep understanding of target partner
• Construct a brand prospect pipeline and creative outreach plan (via targeting and qualifying leads through calls and referrals) for potential opportunities for Bay FC.
• Manage annual revenue goals, pipeline management, and growth
• Collaborate with internal and external staff to plan, ideate, and develop strategic marketing platforms to present to new
• Think strategically to drive long-term partner opportunities, while executing against short-term go-to- market sales strategies for Bay FC.
• Create newsworthy innovative partnerships that pioneer new categories, inventory, campaigns/platforms, and/or partner integrations.
• Communicate with internal staff to coordinate meetings and other touchpoints throughout the sales process.
• Other duties and projects as
• Participate in industry-related events or associations to enhance Legends’ and Bay FC’s reputation and market
• Serve as an expert on industry best practices and emerging categories and trends, seamlessly integrating learnings into the sales process.

Qualifications
To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.

• Creative thinker with sales product development
• Experience driving revenue growth with emerging opportunities and established
• Outstanding written and verbal communication skills to develop strong working relationships with partners, teammates, and other
• Capacity to meet challenging sales objectives in a high profile, competitive
• Ability to work flexible hours as projects exist across multiple time
• Experience building relationships with top marketing decision makers at brands and
• Experience in building out innovative presentations in Keynote or PowerPoint
• Proficiency in Microsoft Office and Google Suite of Services, with a focus on Outlook, Word, Excel, Sheets, Docs, Slides,
• Minimum of 4+ years of successful corporate sales, premium sales, or brand sponsorship
• Willingness to travel as needed for various projects.
• Self-motivated with entrepreneurial spirit and ability to work
• Expertise in identifying opportunities, developing strategies, and negotiating creative
• Communication and presentation experience with an emphasis on translating insights, product information, and data into partner value.
• Demonstrated experience using sales materials and market insights to craft strategy and narrative.
• Ability to manage a high level of detail across multiple projects and to prioritize
• Familiarity with digital media marketing and social media
• Storyteller with experience communicating the benefit of marketing opportunities to
• Bachelor’s degree or equivalent education and
• Possess an optimistic team attitude and competitive desire to be the

Compensation
Competitive salary ($75,000-$90,000) + bonus potential, commensurate with experience, and a generous benefits package that includes: medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.
WORKING CONDITIONS
Location: Hybrid
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to sit, talk, hear; use hands to finger, and handle controls. The employee frequently is required to reach with hands and arms. The employee is required to stand, walk, and stoop. Specific vision abilities required by this job include close vision and the ability to adjust focus.
Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.