Senior Developer Marketing Strategist

S Piper Staffing, LLC is looking for a Senior "Developer" Marketing Strategist for an outstanding client!

Job Type: Full-time/Perm

Job Location: Fully Remote from anywhere in the U.S. (Candidates must be willing to work PST hours from their geographical location)

Salary Range: $80k-$115k DOE + Competitive Benefits Package

Responsibilities:

• Craft developer-centric value propositions and messaging.
• Identify industry best practices.
• Create paid media, social, and community engagement strategies.
• Lead the delivery of strategic work for clients.
• Optimize website user experience (UX) for technical audiences.
• User journey mapping.
• Provide budget recommendations.
• Define KPIs, implement tracking, and deliver data-led reporting.
• Develop content strategies for technical and marketing content.
• Collaborate closely with the agency teams, including creative, marketing, and content to ensure strategic alignment, while effectively communicating their strategic perspectives and recommendations.
• Audit developer programs across technical content, events, devrel, marketing, portals, and community activity.
• Translate research findings into actionable strategies.
• Conduct competitor analyses and industry deep dives.
• Optimize pipeline efficiency.
• Identify strategic recommendations based on the client’s custom social listening reports and other data sources.
• Conduct primary and secondary research.
• Suggest channel split strategies.
• Website and web page wireframing and messaging.

Requirements/Qualifications:

• Interest and familiarity with technology markets and industries including API integrations, artificial intelligence, machine learning, web and mobile development, blockchain, and web3.
• Customer journey mapping.
• Proven record of accomplishment in conducting research and leveraging insights to develop impactful developer marketing programs in a "Developer-Centric" environment.
• Must have 3+ years of professional experience as a Senior "Developer" Marketing Strategist.
• Qualitative and quantitative research methods.
• Industry and competitor analysis.
• Must have agency or consulting environment experience.
• Ability to define KPIs at both campaign and organizational levels.
• Experience in go-to-market strategies across websites, content, and marketing channels.
• Strong understanding of the developer experience, developer tools, and ecosystems.