Market Sales Manager Jobs

JOB SUMMARY

The Market Manager is responsible for directing, motivating, developing capabilities, and managing wholesalers to achieve company targets and objectives. Specifically, the Market Manager will be responsible for the execution of sales and brand strategies with assigned wholesalers, while ensuring corporate brand standards are maintained at all times. As a brewery representative, the Market Manager is expected to be an authority on product knowledge, brand positioning and programming in the marketplace.

STATUS: Full Time

DEPARTMENT: Sales

GEOGRAPHY: Orlando or Tampa, FL

ESSENTIAL FUNCTIONS & RESPONSIBILITIES

• Inventory management to ensure product availability within assigned market
• Monthly business reviews with manager and wholesalers. Sales performance review monthly to identify gaps and plan to grow sales. Update, plan and drive execution against the Annual Business Plan with wholesalers. (Include NA)
• Other duties as assigned
• Plan work week and month to include work-with days with wholesalers to execute ABP and foster trust
• Provide direction to wholesaler to ensure execution of relevant chain and trade programming across market.
• Conduct market surveys and analyze VIP and IRI to identify opportunities, measure execution, and hold wholesalers accountable (Pareto with Purpose, Pics of Success, Provide Market Recaps). Make sure PTC is correct at retail level (shelf tags, display POS with price, pricing gaps vs. competition pricing index).
• Set up and/or attend promotional events to aid in the growth of FIFCO USA brands i.e. beer festivals, on premise promotions, off premise samplings, tournaments, crew drives, etc.
• Incentive (MBO) management - Externally work with wholesalers to set up sales incentives and retailers (where legal) as necessary to bring added value to brands and programming. Keeping within a budgeted amount to assure results and rate of sale for return on investment. Internally manage FIFCO incentives directed towards driving sales and fulfilling programming (include chain team for options)
• Actively exhibit a commitment to support a diverse and inclusive work environment
• Increase effective product placement and share of marketplace within the distribution network
• Evaluate quarterly/trimester goals, make plan to achieve goals through preparation, incentives, market days, and communication (including national accounts)
• Track launches of brands and programs (new POD's / INBI) to gain focus and performance using VIP (National Chain Tracker and Goals)
• Present in front of wholesalers, retailers (indy vs. chain based opportunity), and sales teams – build (FIFCO USA standards) Power Point presentations, analyze VIP and IRI data to show gaps and areas for growth, showcase programs, new items and focus on SKUs to be able to ask for the sale and execution (ensure local FIFCO USA team is aligned and working towards same goal)
• Build Annual Business Plan, align wholesalers and relevant chain accounts with annual region and company objectives and execution needed.
• Track and manage budget spending, field activation, travel, tactical, and sponsorships to ensure return on investment
• Manage wholesaler ordering, confirmation, and tracking. Oversee all FOB and PTR (QD's) for all brands and any price increases or post schedules in market. Keeping in mind gross contribution and the effect on quarterly goals.
• Review wholesaler inventory levels weekly to ensure proper days on hand. Communicate gaps and opportunities to ensure product availability.
• Use CRM tool on market days and follow procedures to log trade marketing and display activity for account calls (highlight cadence for NA/DM joint calls, capabilities for recaps – buyer, MPPM, market visit)
• Directly engage key accounts to build relationships and execution in the market (Call Frequency i.e. Retail Entertainment).
• Timely submission of expenses and wholesaler invoicing; troubleshoot invoicing questions or issues
• Optimize deployment of point of sale resources to grow distribution, display, and share of mind in the market (including on-time ordering of all TM & chain program POS).
• Budget and revenue management to ensure profitability targets are met or exceeded

EDUCATION, SKILLS & EXPERIENCE

• Strong communication and relationship building skills with the ability to influence others
• Ability to lift up to 25 lbs
• Adjusting or moving objects up to 25 pounds in all directions
• Communicating with others to exchange information
• Ascending or descending ladders, stairs, scaffolding, ramps, poles and the like
• Bachelor’s Degree or equivalent experience
• Repeating motions that may include the wrists, hands and/or fingers
• Moving about to accomplish tasks or moving from one worksite to another
• Assessing the accuracy, neatness and thoroughness of the work assigned
• Operating motor vehicles or heavy equipment
• Intermediate knowledge of MS Excel, Word & PowerPoint
• Minimum 3 years management experience including people and wholesaler management, with at least 1 year of budget management experience
• Valid driver’s license

PHYSICAL REQUIREMENTS

• Moving self in different positions to accomplish tasks in various environments including tight and confined spaces
• Assessing the accuracy, neatness and thoroughness of the work assigned
• Communicating with others to exchange information
• Light work that includes moving objects up to 20 pounds
• Moving about to accomplish tasks or moving from one worksite to another

PERKS

• Generous Benefits with options to fit your life
• Generous Paid Time Off
• Culture of pride and community involvement
• 10 paid holidays per year
• Sales Bonus opportunities
• Car Benefit
• Retirement Options with employer contributions
• Technology Reimbursements
• Blue4U Discounts

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, genetics, national origin, disability, or status as a protected veteran.

ALERT: Fraudulent Online Employment Scams

Always beware of online scams involving job offers! FIFCO USA does not make employment offers via social media or private messaging. Unfortunately, scammers have tried to collect and steal personal and confidential data by impersonating company employees. To protect yourself, never share your personal information through an insecure source online. FIFCO USA will never request any form of payment or payment information during the employment process.

For more information on this topic and helpful fraud prevention tips, please visit the FBI website at fbi.gov.