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L'oréal Travel Retail Americas- Product Brand Manager

Company

L'Oréal

Address Miami, FL, United States
Employment type FULL_TIME
Salary
Category Personal Care Product Manufacturing,Manufacturing
Expires 2023-06-01
Posted at 1 year ago
Job Description
L'Oréal Travel Retail Americas
Product Brand Manager
About L’oreal
Innovation has fueled L'Oréal’s business for more than 100 years and we will rely on our culture of innovation and entrepreneurship to help us continually evolve. L'Oréal’s dynamic culture provides its employees with entrepreneurial freedom and opportunities to drive transformation across its business, encompassing over 36+ brands, around the globe.
ABOUT Travel Retail
Travel Retail Americas oversees all Travel Retail operations across the Americas (over 900 points of sale) including airports, cruise ships, airlines, downtown duty-free stores, and border stores.
We are seeking a motivated team player to join our Travel Retail Americas team in Miami, Florida.
JOB PROFILE (Professional And Technical Competencies Required)
  • Experienced marketer (preferably skincare industry) with strong analytical skills
  • Has at least 5-7 years’ work experience in business development, brand marketing or trade marketing
  • Driven, agile, energetic and enterprising
  • Has a good aesthetic eye & creative sense.
  • Ability to manage complexity
  • Possesses excellent leadership and stakeholder management skills
  • Strong background in trade marketing, market & consumer insight, brand development, collaborative leadership, and activation excellence leadership,and activation excellence  
  • Has excellent verbal and written communication skills
JOB DESCRIPTION SUMMARY (Key Job Accountabilities)
  • Own the brands patrimony, guarantee the brands identity: ensure that all actions are in line with the sense of purpose while nourishing the brand
  • Effectively prepare clear messages for senior management
  • Manage PPP budget and ensure sales forecast accuracy
  • Collect and analyze consumer and market insights and competition strategies to make recommendations to management - Implement new launches, maintain growth in pillar products and animate core catalogue
  • Mobilize and work with other departments (sales, logistic, education, etc.) to build broader business strategy; meet the deadlines
  • Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences
  • Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)
  • Adapt communication material (imagery, digital, point of sale)
We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status