L'oréal Travel Retail Americas - Area Manager

L'Oréal Travel Retail Americas - Area Manager

Job Title: Area Manager

Division: Commercial

Location: Miami, Florida

Who We Are

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

About Travel Retail

Travel Retail Americas oversees all Travel Retail operations across the Americas (over 900 points of sale) including airports, cruise ships, airlines, downtown duty-free stores, and border stores.

JOB PROFILE

Together with the Division Manager, develop and set up a global Sales strategy to reach objectives in terms of turnover growth and profitability, on a short, middle and long term perspective, on specific geographical zone.

• Become a key actor in the TRAM business unit between the different departments: marketing (ex: animations policies), management (ex: prices, P&L), logistics (ex: MAD products), customer service (ex: orders), design (ex: projects in stores) and training
• Gather, analyze and coordinate information and tools available (ex. local markets panels, media plans, passengers traffic...etc.) to become an expert on the geographical zone
• Ensure brand development as well as their market share and image, using designed and suitable business and marketing plans
• Develop strong professional relationships with key accounts, be their privileged business partner (annual negotiations of margin, space, stores visibility, market share, animation plans, category management projects...)
• Ensure a physical presence on the field close to the teams (internal and retailers)
• Recruit, lead and develop teams on the field (Regional Coaching Managers, Regional Trainers, and Beauty Advisors) based upon pre-determined priorities and objectives
• Develop turnovers and profitability, manage operating accounts of the geographical zone
• Ensure regular and relevant reporting

Summary

MASTERS COMMERCE FUNDAMENTALS

• Stays up-to-date with market, consumers& competitors
• Pursues turnover and profit optimization
• Builds on categories Shopper insight
• Activates Business Drivers

DEVELOPS CUSTOMER CENTRIC BUSINESS

• Builds retailers development plans
• Collects and connects comprehensive knowledge about the retailer/prescriber/Salon
• Collaborates across functions
• Manages intermediate agent relationships
• Influences the retailer/prescriber/Salon
• Adapts brand distribution strategy

BUILDS SELLING PROPOSITION & NEGOTIATE

• Builds the selling story
• Sets negotiation priorities
• Conducts win-win negotiations
• Ensures compliance

MONITORS SELL IN & SELL OUT EXCELLENCE

• Forecasts business with accuracy
• Masters brand selling scenarios
• Manages BA/DA staffing & relationship
• Drives Point of Sales field execution
• Follows-up & controls

TRAVEL %: 30%

LANGUAGES: English. Spanish would be plus

Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles! We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting [email protected]. If you need assistance to accommodate a disability, you may request an accommodation at any time. Our Safe Together Plan: Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other’s health & safety in mind.