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Digital Marketing Executive Jobs
Company | Talent |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Staffing and Recruiting |
Expires | 2023-05-12 |
Posted at | 1 year ago |
Digital Marketing Executive
Hybrid- Midtown, NYC
We are looking for a creative and proactive Digital Marketing Executive to join an ambitious and rapidly expanding team based in Manhattan, New York. This opportunity would appeal to someone who understands the importance of combining sales and marketing campaigns, who gets the inner workings of direct marketing, social media and digital marketing platforms. You will have experience in building brand presence through the development of engaging digital content.
This role will see you take responsibility for creating and managing targeted online lead generation funnels as well as building brand awareness and followers across a variety of established and emerging social channels. You will use a range of market intelligence platforms to focus on generating new business. You will also enjoy the process of measuring and analysing the impact of your marketing efforts to help shape future campaigns and guide marketing strategy.
This role is part of a growing and fast paced team with plenty of collaboration and good humour. Flexibility and a desire to work both independently and as part of a team is a must.
Given the scaleup nature of the team, you will also be required to support the Sales team and CEO in some day-to-day office, operational management as and when required.
Primary Responsibilities:
· Develop and execute targeted market centric campaigns to attract and educate potential new clients. Work with the sales teams to build relevant collateral and develop effective output, follow up and success.
· Manage and execute posting schedule on Twitter, Facebook, Instagram, LinkedIn and other social media platforms
· Work with the wider global marketing team and designers to create engaging content on social media and direct initiatives.
· Ensure all activity is tracked for performance and contribute to reporting on the ROI to the wider business
· Work with the wider marketing team to create engaging email campaigns to help build brand exposure and support building the sales funnel through the use and management of online tools and platforms taking a sector sales and customer segmentation approach
· Manage website content to ensure that it is optimised and engaging for local audiences
· Manage paid social campaigns predominantly across the LinkedIn Marketing platform
· Work with the Sales teams to help with the day-to-day office management and administrative duties and in doing so support the growth of both the brand and the team
Desired Skills and Qualifications:
· Experience in building brands online through the development and publication of innovative and engaging content
· Strong communication skills, in both written and verbal English
· Excellent copywriting/blog writing with close attention to detail
· Experience in email marketing and/or marketing automation
· Experience with paid/sponsored social posts and marketing campaigns dashboards
· Professional experience creating content for platforms including LinkedIn, Facebook, Twitter and Instagram – TikTok would be advantageous but not essential
· Knowledge of Microsoft Office including PowerPoint, Word and Excel
· Some experience with Adobe Creative Suite or a creative equivalent is desired but not essential
· Good organisation and attention to detail is key
What we offer:
· Flexible working with a mix of home and office-based work
· The chance to grow and thrive as part of a market-leading global brand
· The ability to grow and develop your skills as part of a global marketing team
· Above-market salary and benefits package
· Tailored onboarding and learning development plan
· Annual sales conference to celebrate success
· The ability to work from any of our global offices
· Brand new shiny laptop
· Regular lunch clubs and social events to reward a job well done
If interested, please apply or send your resume to Sydney at [email protected]
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