Account Director, Client Services

About the Company:

Power Digital is a leading, data-driven marketing company that is nationally recognized for its ability to combine the best of art and science. As a people-first agency, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. With a 91%+ employee retention rate, Power Digital has continued to build and foster an incredible team of 600+ talented, driven, and growth-minded marketers who drive business results for our client partners and have fun while doing so. We are on a mission to be the most well-respected marketing services company in the world.

As a full-service firm, the company offers best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Amazon Marketing, Creative, and Web Development. Power Digital is hyper-focused on helping brands scale revenue and increase profits by using data and analytics to guide strategy, ultimately driving irrefutable value for clients.

Unique to Power Digital is their proprietary, marketing platform SPRnova™ that can analyze any business’s growth opportunities with a corresponding roadmap of how to execute and track progress across every marketing channel. Leveraging their team of the nation’s leading consumer strategists, creatives, and data analysts, Power Digital provides scalable and tangible marketing solutions for each stage of the funnel and for every milestone of the consumer journey.

*This is a remote opportunity open to anyone legally eligible to work in the U.S.

About the Role:

Power Digital is seeking a Client Services, Account Director to lead account teams through all aspects of digital strategy and growth marketing. This position plays a critical role in the growth and retention of clients. This individual will work to drive performance through integrated marketing tactics across paid media, paid search, branding, traffic and conversion, and develop an understanding of our client’s business goals to help them reach and exceed their targets.

In addition to strategy and growth, you will lead teams of highly talented marketers by working closely to optimize their efforts and provide guidance, enforcing pivots when necessary. This individual will demonstrate exceptional leadership by gaining trust and providing unmatched strategic insight to their account teams.

This individual will report to the VP of Performance Marketing.

Responsibilities:

• Client excellence - Review and analyze client contracts, renewals, and KPIs on a regular basis to ensure goals are being met. Make improvements using your expertise and experience
• Growth marketing excellence - Guide the team through best practices across paid media, paid search, branding, and traffic and conversion. Develop tactics to scale best practices and workflows. Lead the charge for new “outside the box” practices and key initiatives while gaining buy-in and support from the team and senior leaders
• Coaching and leadership - Work directly with the accounts team after client onboarding to review progress and plans to show substantial success. Challenge strategy and provide coaching to up-level existing practices and client presentations
• Cross-channel Integration - Lead the charge on improving communication and workflow between departments to deliver a holistic marketing plan to clients. Use creative insight and experience to deliver best-in-class omni-channel plans to meet and exceed client goals
• Analytics - Work closely with and manage data and analytics teams to get a clear picture of campaigns and where optimizations can be made

Requirements:

• Extensive CRM and Marketing Operations platform experience required (i.e. Salesforce, HubSpot, Pardot, Marketo); experience with Salesforce and HubSpot specifically preferred
• Experience speaking to business-level metrics such as pipeline generation, closed won deals, return on partnership, LTV:CAC, and deal velocity, among others
• Desire to work in a role that functions as both a marketing consultant, and a business consultant for clients
• Understanding of Lead and Opportunity/Deal KPIs, and experience reporting out on different KPIs throughout the customer journey
• 5+ years of experience in strategic planning, consumer insights, digital integration and client services, ideally in a digital or media agency
• Advanced understanding of digital marketing and experience in lead generation tools, earned media, paid media, owned media, attribution, optimization, etc. - experience in data-driven marketing is critical
• Campaign leadership skills for end-to-end campaign development including strategy, segmentation, targeting, etc. in a multi-channel environment
• 5+ years of working in a B2B and B2C lead gen environment (or with clients in these industries) required
• Ability to quickly build rapport and develop relationships with executive-level points of contact

Benefits & Perks:

• Base salary + commission opportunities
• Unlimited PTO (available on day one)
• Quarterly awards and recognitions for outstanding performance
• 401k plan with up to 4% employer match after 6 months of service
• Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
• Opportunities to be involved in company DEI initiatives
• Fully flex work environment: full-remote, in-office, or hybrid
• Unlimited opportunities for professional growth within a rapidly growing agency
• Employee Assistance Program (EAP)
• Clear pathway to leadership for every position
• Regularly scheduled mental health and recharge days
• Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
• 12 observed national holidays- including Juneteenth

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.