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Vp, Marketplace & Portfolio Insights
Company | The Walt Disney Company |
Address | Burbank, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Entertainment Providers |
Expires | 2023-07-10 |
Posted at | 11 months ago |
Job Summary:
- Communicate value of advanced measurement solutions for both Disney and its clients
- Guidance on measurement and data access requirements
- Negotiation support for new models, new deals and renewals with multichannel operators, tech platforms and wholesale distributors
- Synthesize syndicated and first party data, and translate it into meaningful and actionable insights
- Identify new solutions and technologies that allows us to create proprietary research library
- Portfolio-wide reporting, content-specific performance analysis, proprietary consumer insights, and strategic marketplace insights
- Be the voice of the consumer when building marketplace insights to educate the organization of the changing media landscape, consumer behavior, and cultural shifts
- Partner closely with the Platform Distribution COE in delivering:
- Build strategic plan for understanding competitors and their impact on our business
- Proactively seek out new and innovative ways to differentiate Disney from traditional and new competitive set
- Prepare meaningful and timely market and competitive insights, and interpret implications that help fuel our go to market approach
- Insights that differentiates and highlights the power of the Disney Entertainment and ESPN portfolio
- Identify business challenges and translate them into objectives that guide future strategic research initiatives
- Experience building presentations and developing narratives for executive audience
- Strong collaborator and ability to work cross functionally
- Experience in strategic advisory role (e.g. management consulting)
- Experience achieving success in complex settings and in matrix organizations
- Experience in global preferred
- Excellent personal, presentation, written, and verbal communication skills
- Bachelor's degree in Business, Statistics, or related quantitative field. Master’s Degree preferred
- Ability to communicate across cultures, with the ability to influence stakeholders
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