Director, Customer Insights Jobs

The Customer Insights team is responsible for leveraging strategic insights, customer analytics, and market intel to understand customer behavior trends, product relationships, competitive positioning, and marketing opportunities to maximize global performance and deliver an exceptional customer experience.

Responsibilities include but are not limited to:

• Develop automated dashboards and build compelling data visualizations that effectively measure, track, and quantify changes in customer behavior and spend patterns
• Evaluate business opportunities and processes, prioritize and create alignment across teams
• Utilize exceptional communication skills to present findings across the business by effectively translating data and analysis into clear insights, opportunities, and tangible business recommendations; regular updates to senior executives required
• Create a holistic customer view across all customer touchpoints
• Generate consumer profiles based on cohort analysis that can be used in developing strategic marketing plans
• Obtain customer insight data from different sources, such as Looker, consumer surveys, Customer Support data, reviews, device usage data, and unsolicited feedback from customer
• Manage complex long-term projects from initial scoping through full execution with inputs from a variety of cross-functional teams (Retail, Merchandising, and Marketing)
• Evaluate International marketing opportunities, informing localized consumer behavior, and marketing strategy per country
• Display deep intellectual curiosity, creativity, and commitment to learning in order to solve critical business problems and push the boundary of our capabilities
• Advocates for consumer-driven GTM strategy, product design, and overall CX

• Excellent writing, visualization, and communication skills
• Comfortable working independently as well as with dynamic cross-functional teams
• Prior knowledge of both qualitative and quantitative research methodologies is required
• Ability to present insights with confidence and represent the ‘voice of the consumer’ in meetings with brand partners
• 10+ years of progressive experience in Marketing, with demonstrated knowledge in the Customer Insight environment
• Previous experience with global research and GTM
• Demonstrated prior experience with trend identification
• Candidate must have the ability to manage relationships and administrative processes with multiple research suppliers
• Strong interpersonal skills, including a positive, cooperative attitude - both inside and outside the department
• Must be able to time manage effectively, be flexible, and juggle multiple projects and priorities
• Candidate must be able to synthesize multiple sources of information into meaningful conclusions and recommendations

Pay Range:$150,000 - $200,000

Benefits:

• 401(k)
• Health Insurance
• Employee Discount
• Paid Time Off

All your information will be kept confidential according to EEO guidelines.