Tiktok Influencer Strategist Jobs

About the Company:

Power Digital is a leading, data-driven marketing company that is nationally recognized for its ability to combine the best of art and science. As a full-service firm, the company offers best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Amazon Marketing, Creative, and Web Development. Power Digital is hyper-focused on helping brands scale revenue and increase profits by using data and analytics to guide strategy, ultimately driving irrefutable value for clients.

Unique to Power Digital is their proprietary, machine-learning platform SPRnova™ that can analyze any business’s growth opportunities with a corresponding roadmap of how to execute and track progress across every marketing channel. Leveraging their team of the nation’s leading consumer strategists, creatives and data scientists, Power Digital provides scalable and tangible marketing solutions for each stage of the funnel and for every milestone of the consumer journey.

*This is a remote opportunity open to anyone legally eligible to work in the U.S.

About the Role:

This position is responsible for managing the end-to-end operations of a brand's influencer marketing campaigns, content creator relations, and overall talent acquisition.

*This is a remote opportunity open to anyone legally eligible to work in the U.S.

Responsibilities:

• Works closely with the marketing team to implement new features to develop brand awareness, promotion, and education.
• Identifies and enlists key content creators, industry partner brands, and top influencer agencies into evangelists to support games promotion.
• Performs research on industry trends and customer behavior.
• Develop and manage campaigns with social media creators and influencers on TikTok
• Plans and executes influencer campaigns and content creator activation, monitor, analyze, and provide reports.
• Performs other related duties as assigned by management.
• Develops a positive and strong relationship with key industry partners including top brands, influencer agencies with strategies.
• Maintains and updates influencer and content creator database
• Collaborate across the TikTok team to ensure influencer initiatives are aligned with wider campaign and client goals.

Requirements:

• Demonstrates creativity and has experience in creating and executing influencer programs.
• Experience working with influencers to promote both new and established products.
• Flexible, motivated self-starter who is highly organized and detail oriented.
• Bachelor's Degree (BA) from four-year college or university, or one to two years of related experience and/or training, or equivalent combination of education and experience.
• Must possess critical thinking skills, time management skills, excellent writing and language skills.
• Strong understanding of and interest in automotive and influencer programs.
• Confident communicator and an excellent writer with an ability to develop and foster relationships with partners.

Benefits & Perks:

• Monthly & quarterly team bonding activities
• Unlimited PTO
• Commission and bonus opportunities each month/quarter
• Robust Medical, Dental, Vision insurance plans with significant employer contribution towards employee monthly premium
• 401k plan with up to 4% employer match after 6 months of service
• Employee assistance program
• Employer sponsored life insurance, short- and long-term disability coverage
• Full-remote flexibility

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.