Account Based Marketing Manager

Gong unlocks reality to help people and companies reach their full potential. The patented Gong Reality Platform™ empowers companies to take advantage of their most valuable assets – customer interactions, which the Gong platform automatically captures and analyzes. Gong then delivers insights at scale, empowering revenue and go-to-market teams to determine the best actions for winning outcomes. Thousands of innovative companies like Morningstar Inc., Paychex, LinkedIn, Shopify, Slack, Sprout Social, Twilio, and Zillow trust Gong to power their customer reality. Gong is an award winning company and was recognized on the Deloitte Technology Fast 500, Forbes Cloud 100, LinkedIn Top Startups, and Great Places to Work lists in 2022.

As a Senior ABM Manager, you’ll play a key role in up-leveling our upmarket & ABM programs and driving the Enterprise pipeline.

Responsibilities

• Serve as the point of contact for the Enterprise segment, developing a strong cross-functional partnership from the VP-level to the rep-level
• Own 1:1 ABM for Enterprise and work hand-in-hand with Enterprise Account Teams (AE, SDR, CSM, etc) to build customized marketing plans and objectives for top accounts and craft hyper-relevant, tailored programs that nurture those accounts from prospecting to close to expansion
• Everything above and more to help contribute to the team’s goal of maximizing our footprint and building our brand upmarket
• You’ll have the opportunity to take on a variety of projects that support upmarket pipeline, ranging from events, digital campaigns, direct mail, and more
• Own the number for your territory alongside your sales partners
• Partner internally within the marketing team and broader org with events, customer marketing, EBX, partnerships, and more to drive engagement within your top accounts
• Measure and report on your programs with actionable insights
• Own strategy, execution, and the results of your programs, including 1:1 Enterprise ABM, Enterprise pipeline, and various campaigns and programs that support upmarket pipeline. This is an important and high-visibility role!
• Partner closely with the Enterprise sales team to select the right target accounts, and then develop & launch programs to win those top logos

Qualifications

• 6+ years of experience in Demand Gen (5+ years in ABM/Enterprise marketing)
• Self-starter with the ability to work independently, prioritize and get things done
• A relationships-first mentality. You’ll become best friends with your partners in sales and be foundational in defining the culture of the ABM team!
• Strong collaborator and easy to work with across time-zones
• Excellent communication skills and comfortable presenting in executive-level settings
• Ability to think strategically and “Favor the Long Term”
• Strong problem-solving skills to strategize creative ways to get in front of top accounts
• Comfortable in a fast-paced, dynamic environment and defining new programs/processes when we’re doing something for the first time

PERKS & BENEFITS

• Work from home stipend to help you succeed in a remote environment.
• Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle.
• We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family’s needs.
• Company-wide recharge days each quarter.
• 401(k) program to help you invest in your future.
• Paid parental leave to support you and your family.
• Mental Health benefits with covered therapy and coaching.
• Flexible vacation time to promote a healthy work-life blend.
• Education & learning stipend for personal growth and development.

Gong is an equal-opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, military status, genetic information, or any other basis protected by applicable law.

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