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Svp Global Marketing Jobs

Company

Radancy
Address , New York, Ny
Employment type FULL_TIME
Salary
Expires 2023-07-12
Posted at 1 year ago
Job Description
As the Senior Vice President of Global Marketing at Radancy, you will be responsible for evolving and managing the company’s brand. This includes developing and implementing branding strategies as well as monitoring how the brand is perceived by customers, prospects, investors and industry analysts. You will execute and inform the Radancy go-to-market strategy and play a critical role in driving the company's software growth. Your experience developing and executing effective SaaS marketing strategies across the globe and demonstrating measurable business outcomes will make you successful in this role. This individual will initially report directly to Radancy’s CEO.

Studies have shown that women and people of color are less likely to apply for jobs unless they believe they meet every one of the qualifications in a job description. Our top priority is finding the best candidate for the job and if you are interested in the position, we would encourage you to apply, even if you don’t believe you meet every one of the qualifications below.
  • Stay up to date with HRTech industry trends, competitive landscape, and customer insights to identify growth opportunities and drive innovation in marketing strategies and tactics.
  • Build and manage a high-performing global SaaS marketing team, providing leadership, guidance, and mentorship to achieve marketing goals and objectives.
  • Collaborate with cross-functional teams, including Product Marketing, Creative, Customer Success, and New Business, to ensure marketing initiatives are aligned with company goals, product positioning, and customer needs.
  • Utilize marketing automation tools and technologies to optimize marketing processes, track and analyze marketing performance metrics, and provide data-driven insights to improve marketing effectiveness and ROI.
  • Work with Industry Analysts to promote Radancy’s SaaS offering and positioning as the industry leader.
  • Develop and manage relationships with external partners, agencies, and vendors as warranted to support marketing initiatives and maximize the impact of marketing efforts.
  • Develop and execute the global marketing strategy in alignment with the company's overall business goals and objectives.
  • Collaborate closely with the Customer Success and Sales teams to ensure marketing efforts are integrated with sales initiatives and drive revenue growth through demand generation, lead nurturing, and customer retention strategies.
  • Develop and implement marketing programs and campaigns across various channels, including digital marketing, SEO, content marketing, social media, email marketing, events, and other relevant platforms, to drive brand awareness, generate qualified leads, and support the sales funnel and customer retention.
  • Proven and demonstrable track record of developing and executing successful marketing strategies that have resulted in measurable business outcomes, including revenue growth, lead generation, and customer acquisition.
  • 12+ years of experience in global marketing roles in SaaS companies. Working in the Private Equity space is a plus.
  • Strong leadership and team management skills, with the ability to build, motivate, and develop a high-performing global marketing team.
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Deep understanding of digital marketing channels, marketing automation tools, and performance metrics, with the ability to analyze data, draw insights, and make data-driven decisions.
  • Passion for technology, talent management, and the evolving landscape of the HR tech industry is highly valued.
Radancy is an equal opportunity employer and welcomes all qualified applicants regardless of race, ethnicity, religion, gender, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristic protected by law. We actively work to create an inclusive environment where all of our employees can thrive.