Vp Marketing Jobs

Company Overview

is a disruptive platform that is on a mission to democratize wealth creation by giving entrepreneurs a new way to access capital and allowing everyone to invest in pre-IPO opportunities. Unicorn Hunters is one part investment platform, one part funding platform, and all parts entertainment. We call it “Enrichtainment.” Our goal is to connect the dots between the best and the most competitive value.

Democratizes Access to Crypto Investment Opportunities. Backed by a portfolio of equity stakes in the companies that are part of Unicorn Hunters, Unicoin is

designed to be a more stable alternative for people who want to invest in crypto without the extreme volatility of early coins.

To learn more about our company please visit:

THE WAY WE WORK

We are a global multicultural company without geographical or cultural barriers.

Remote work has always been the norm. We are agile, and efficient and make decisions based on real-time data, allowing us to pivot quickly and consistently innovate.

We believe work is something that you do and not a place where you go. We are proud to be part of the global movement that is changing the way people work forever.

JOB PURPOSE

We are looking for a versatile, energetic, self-motivated individual to develop, execute, and manage our marketing efforts.

Our business is experiencing rapid growth but we are still in the early stage of penetrating a large market in the US, Latam, and Europe.

As the VP of Marketing, you will develop brand and marketing strategies, delegate tasks to the marketing team, set and achieve targets, and establish relationships with the media and clients. You should be able to build relationships with a variety of professionals.

To be successful, you should be a keen multitasker who thrives in a competitive environment. Outstanding candidates have extensive marketing experience and can make decisions under pressure.

Primary Responsibilities

• Brand Management: Lead efforts to define, communicate, and maintain the company's brand identity, ensuring consistent messaging across all marketing channels.
• Digital Marketing: Drive digital marketing initiatives, including online advertising, social media marketing, content marketing, SEO, SEM, and email marketing.
• Campaign Management: Oversee the planning, creation, and execution of marketing campaigns across various channels, including digital, traditional, social media, and events.
• Partnerships and Collaborations: Establish partnerships and collaborations with other organizations, influencers, and industry players to expand the company's reach.
• Market Research: Conduct market research to identify target audiences, customer needs, competitive landscape, and emerging trends to inform marketing strategies.
• Analytics and Reporting: Monitor and analyze marketing campaign performance, utilizing data to make data-driven decisions and optimize strategies for better outcomes.
• Budget Management: Develop and manage the marketing budget, allocating resources effectively to achieve marketing goals within financial constraints
• Content Strategy: Develop and manage a content strategy that provides valuable and engaging content to target audiences, establishing the company as an industry thought leader.
• Team Leadership: Build, mentor, and lead a high-performing marketing team, fostering collaboration, professional development, and a positive work environment.
• Lead Generation: Collaborate with sales teams to develop effective lead generation strategies and tactics that contribute to revenue growth.
• Strategic Planning: Develop and execute comprehensive marketing strategies that align with the company's overall goals and objectives.
• Product Marketing: Work closely with product teams to develop and execute product launch strategies, ensuring effective positioning, messaging, and go-to-market plans.

Job Qualifications

• Thorough and detail-oriented – execute high-quality work and keeps the information up-to-date
• Excellent written and verbal communication
• Experience working at a startup is a plus
• A minimum of 5 years of experience in similar positions
• Team player – works well in a collaborative environment
• Strong data analysis skills and ability to use both quantitative and qualitative means to map strategy, decisions, product iterations, and roadmap prioritization back to data
• Fluent in English and Spanish is desirable
• Knowledge and practical experience with SEO, digital marketing tools, and related software.
• BSc in marketing, branding, business, PR, or a similar field.
• Strong leadership skills and the ability to make difficult decisions.
• Excellent communication and interpersonal abilities.
• Bachelor’s degree in marketing or relevant field.
• Highly observant and analytical.
• Superb marketing and research skills.
• Flexible and adaptable – can manage change and work comfortably with ambiguity
• Industry Knowledge: Familiarity with the crypto industry and market trends

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