Senior Manager, Marketing Insights & Analytics

Job Details
Job Location
Remote - Remote, Remote, USA
Job Category
Business Intelligence
Description
Deutsch Family Wine & Spirits has been named a 2022 & 2023 Top Workplace – CHEERS!
Founded in 1981, Deutsch Family Wine and Spirits markets quality wines produced by prestigious families from major wine regions of the world. With our headquarters in Stamford, CT, DFWS is the 4 th largest wine company with one of the fastest growing spirits portfolios . With our family values and unique culture, DFWS was recognized as one of the Top Workplaces in the U.S. in 2022 and 2023.
Deutsch Family Wine & Spirits currently seeks a Senior Manager, Marketing Insights & Analytics who possesses the following: the primary responsibility of this position is to work closely with the Marketing Department to identify risks and opportunities based on the analysis of category/marketplace dynamics, retailer nuances and competitive threats/weaknesses. The position will lead the monthly and quarterly review of brand depletions, distribution, and IRI sales and share, with a focus on understanding brand performance, competitive activity and insights that will unlock opportunities. This is a remote job; however, candidates should reside in the Northeast.
Qualifications:

• Excellent judgment and strategic thinking skills
• 8+ years of experience in sales analysis/planning and syndicated data analysis within a consumer products organization (Bev Alc preferred)
• BS/BA degree in Marketing, Statistics or Finance; MBA Preferred
• Strong understanding of IRI metrics and decision tree
• Commercial experience/exposure to sales organization and selling tools to support sales efforts
• Requires innovation to provide management with alternative solutions and recommendations
• Must be adept at managing multiple priorities in a dynamic environment.
• Ability to independently analyze large amounts of data and distill into an understandable format
• Intellectual curiosity, passion for problem-solving, a test-and-learn mentality and thrives in ambiguity
• Advanced proficiency in both Excel and PPT
• Outstanding leadership skills: ability to use influence to build consensus across both leaders and peers
• Must be a self-motivated individual who has the ability to identify issues/opportunities for improvement and be proactive in addressing them

Responsibilities:

• Use data to create compelling fact-based benefits for brand-selling tools
• Deliver insights that drive our short-term and long-term brand plans
• Utilize multiple additional data sources such as Diver, Cognos, SalesNav, and other internal databases.
• Provide visibility to competitive challenges and opportunities
• Leverage large amounts of data to explain complex business challenges and depict explanations and solutions in a concise, easily understood format.
• Responsible for all communication, analyses and forecasting for brand teams.
• Deliver brand-level ad hoc “deep dive” needs
• Provide monthly analysis and recap of IRI results.
• Assist in preparation for key supplier and internal meetings in order to better understand and/or explain business challenges.
• Thought leadership position, serving as first point of contact for all questions related to brand sales, distribution, and share performance – requires daily communication with marketing Executives and Directors of marketing to proactively communicate sales results, risks and opportunities.

Diversity Statement
DFWS is committed to inclusion and diversity of all kinds. We cultivate a work environment that celebrates diversity because differences continue to make the company culture stronger, enhance our connection with the communities we serve and strengthen our competitive advantage. Building an inclusive and diverse culture continues to be a never-ending pursuit that is at the core of all we do.
About Deutsch Family Wine & Spirits
Initially called W.J. Deutsch & Sons Ltd., the company was founded in 1981 by Chairman Bill Deutsch to market quality wines produced by prestigious families from major wine regions of the world. In 2009, it announced the expansion of the award-winning company to include a Spirits Portfolio. Today the company is renowned for its brand-building prowess and its ability to meet the needs of the modern consumer. Bill's son Peter Deutsch is CEO; thus two generations of the Deutsch family work side by side in their continuous quest to build strong brands and relationships throughout the wine and spirits industry.
The portfolio includes award-winning wines from Australia: [ yellow tail ], [ yellow tail ] Pure Bright; California: Bellacosa, Girard Winery, Joseph Carr, Josh Cellars, Josh Cellars Reserve, Layer Cake, The Calling; France: Andre Lurton, Cave de Lugny, Fleurs de Prairie, Hob Nob Vineyards, Sauvion et Fils; Italy: Barone Fini, Villa Pozzi; New Zealand: The Crossings; Portugal: Quinta Do Vale Meao; Argentina: Clos de los Siete; and award-winning spirits: Redemption Whiskey, Bib & Tucker Bourbon, Masterson's Rye, Gray Whale Gin, Luksusowa Vodka and Cantera Negra.
Learn more about Deutsch Family Wine & Spirits at www.deutschfamily.com