Senior Manager, Concerts Innovation

About Us

We’re Sofar Sounds, your global music community. We bring people together in unexpected spaces in hundreds of cities around the world. We’re artists, music lovers and organizers. We’re a company of musicians for musicians. We create, perform, listen and work to make intimate live music experiences that connect us all. Every show is focused on the artist.

The Role

As the Senior Manager of Concert Innovation, you'll create and execute new Concert experiences that offer elevated audience experiences and increased artist value alongside cross-functional teams. As part of this role, you’ll help create, test, validate, launch and measure new experiences globally. The Concerts business is growing quickly, but to stay relevant and competitive new show formats, marketing tactics, products, and services will need to be designed, developed, and executed.

Working cross-functionally, this role will prioritize innovations to test, lead cross-functional groups in designing and testing new show formats in addition to new experiences, products and services that serve the overall community. The end goal is to improve the Sofar experience for all community members to grow and retain guests, ensure local connection, diversity and inclusion.

Sofar has worked with over 45,000 artists, hosted over 1,000,000 fans at shows around the world and engages with millions more online each month. You will be part of a music-adoring operations team who are passionate about creating an industry-leading culture that supports artists and introduces their music to new fans.

What you'll do:

• Develop pilot implementation and execution plans for new Concerts in partnership with regional and local teams
• Reports to the Sr. Director, Concerts Innovation
• Run, execute, evaluate and refine pilots and tests and develop plans to scale for effective pilots
• Attend and work concerts in partnership with regional and local communities to design and execute local, authentic and unique experiences
• Through the innovation process, establish and test business cases for new formats, products and services in partnership with finance and marketing
• Perform industry research and play a key role in strategic decision making

Who you are:

• Previous experience in producing live music events, customer service or hospitality is a big plus
• You have a driving passion to support local musicians and to bring people together
• You have a sincere and empathetic approach to leadership and develop a self-motivated culture of honesty, inclusivity and accountability
• You’re comfortable working autonomously, making your own decisions while also collaborating and communicating with a diverse, distributed cross-functional team.
• You deeply understand what sets a Sofar experience apart and how to develop new offerings that create unique experiences and spaces where music matters
• You are organized, detail oriented & work well with deadlines
• You have 5-7 years of experience and proven success in rapidly developing and executing experiential product offerings
• You are able to work flexible hours
• In-the-know/ connected to the local scene and passionate about understanding global music and cultural trends
• You’re creative in finding ways to bring the local hosts and community together