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Product Brand Manager Jobs

Company

Panini America

Address Irving, TX, United States
Employment type FULL_TIME
Salary
Expires 2023-05-09
Posted at 1 year ago
Job Description

Be a part of a dynamic and transformative company in sports trading cards. The Brand Manager will have a passion for trading cards and a knowledge of sports and the trading card industry. Lead and manage the product development of our licensed products by developing compelling trading card and sticker album collections for a diverse consumer whose interest may lay in sports, entertainment or both.


Responsibilities

  • Develop and maintain key relationships within the collectibles industry including leagues, agents, distributors, store owners, etc. – achieved through on-site meetings and travel.
  • Develop forward-thinking industry perspective and plans and be flexible enough to adapt to changes, both on-field or on-court, as well as changes within the economic environment.
  • Develop player lists and memorabilia and autograph plans ensuring highest possible content within sales forecasts, brand budgets and financial contribution plans.
  • Support and assist Sales with advertising and sales input participating in webinars, product brainstorms and contribute content information for the Product Information Sheets (PIS).
  • Support the Acquisitions department in acquiring memorabilia and autographs, effectively forecasting needs for player rights, autograph deals, memorabilia purchases including direction for online and on-site auctions.
  • Lead the development of trading card collections from brand concept kick off through manufacturing.
  • Assist in developing a year-long release calendar with distribution, key customers, content style guide and pricing strategy.
  • Mentor Assistant Brand Managers in all aspects of Product Development.
  • Oversee and approve all stages of product development and set content ensuring proper execution for the success of each collection.
  • Support and assist Marketing with advertising and sales input by producing online content, editorial pieces to promote entire collections or parts of collections and participate in Marketing brainstorm initiatives.
  • Ensure quality control standards and proper content for each collection, specifically directing the collation program by box and case.
  • Forecast and track all autograph and memorabilia content needs and reservations against full product portfolio and individual brand needs.
  • Coordinate and plan annual Rookie Photo Shoot events per individual sport alignment.
  • Analyze existing marketplace trends and performance within the collectibles industry, professional sport leagues, players and teams.


Qualifications

  • Extensive knowledge of the trading card industry past and present with the ability to forecast future trends and developments.
  • Ability to travel as needed for trade shows and events.
  • Must have the ability to create partnerships with teammates having diverse skills and personalities and quickly overcome issues that may affect cost or the success of each collection.
  • Must possess extensive knowledge in product development software and be able to quickly and effectively maintain and manage content data in the system.
  • Expert level understanding of sports marketing, sports teams and league licensing requirements.
  • Must be able to thrive in high-pressure, constantly-changing, time-sensitive work environment.
  • Must possess excellent time management and multi-tasking skills with the ability to concurrently manage several programs with vastly different content and hurdles.
  • Must have a working knowledge of print production processes, timelines and limitations with the ability to quickly resolve issues with cross-functional partners and vendors.
  • Ability to maintain a professional attitude at all times, with co-workers and with external customers and vendors.
  • Proven history of creative and analytical product development strategy with the ability to direct interesting, diverse and content driven collections.
  • Excellent communication skills with the ability to effectively share ideas and create followers.


  • Bachelor’s degree in Sports Management or related field preferred.5 years professional work experience in related field desired.
  • Sports industry experience highly desired.
  • Proficiency in Microsoft Outlook, Excel, Word, Power Point, and Internet use. Ability to learn Prod Plan and Execution programs.