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Related keywords
- Free People Stylist
- Free People Digital Marketing Associate
- Free People Buyer
- Free People Movement Account Executive
- Free People Brand Marketing Coordinator
- Free People Sales Manager
- Free People Email Marketing Associate
- Free People Fp Movement Stylist
- Free People Movement Associate Copywriter
- Fp Movement Stylist
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Free People: Brand And Events Marketing Manager - Fp Movement
Company | Free People |
Address | United States |
Employment type | FULL_TIME |
Salary | |
Category | Retail Apparel and Fashion |
Expires | 2023-09-07 |
Posted at | 8 months ago |
FP MOVEMENT
JOB TITLE: Experiential Marketing Manager
DEPARTMENT: Marketing
Overview
The Experiential Marketing Manager, FP Movement will support the experiential team in bringing to life all influencer, press and community activations. There is a strong focus on analytics, reporting and mining data to inform future strategy and budget allocation. This role will be vital in the team's overall function in that they will support events programing from ideation to execution, production, marketing/communications, budget and analysis. The Experiential Marketing Manager will have an excellent eye and taste level to ensure the brand is represented to the highest standards. This person will have a rolodex of partners, locations, vendors, talent and production resources. They will have a pulse on everything cool and innovative in the experiential fitness and wellness space. Must be collaborative, extremely organized, creative, out-of-the-box thinker, problem solver and able to handle high volume projects with an ease. Experience in the activewear or wellness markets is a plus.
ESSENTIAL DUTIES + CORE RESPONSIBILITIES
The compensation range for this role is $80,000 to $90,000.00. “Wages are based on several factors, including, but not limited to, experience, education, geographic location, etc.”
JOB TITLE: Experiential Marketing Manager
DEPARTMENT: Marketing
Overview
The Experiential Marketing Manager, FP Movement will support the experiential team in bringing to life all influencer, press and community activations. There is a strong focus on analytics, reporting and mining data to inform future strategy and budget allocation. This role will be vital in the team's overall function in that they will support events programing from ideation to execution, production, marketing/communications, budget and analysis. The Experiential Marketing Manager will have an excellent eye and taste level to ensure the brand is represented to the highest standards. This person will have a rolodex of partners, locations, vendors, talent and production resources. They will have a pulse on everything cool and innovative in the experiential fitness and wellness space. Must be collaborative, extremely organized, creative, out-of-the-box thinker, problem solver and able to handle high volume projects with an ease. Experience in the activewear or wellness markets is a plus.
ESSENTIAL DUTIES + CORE RESPONSIBILITIES
- Ideation, production and execution of all press and influencer events in collaboration with the media & influencer teams. Including vendor, location, partner and talent communication.
- Manage gifting for any experiential supporting brand/ vendor partners and studio partners, including branded merchandise.
- Manages ambassador gifting program and analytics of that program.
- Support managing team budget and ensuring internal experiential team tracker and larger marketing team tracker are accurate and up to date, in collaboration with community events manager. Including, submitting any external vendor invoices with accounting.
- Oversee analytics for all experiential programming, to set go-forward strategy, market & budget optimization. Present findings in monthly, quarterly and yearly decks.
- Responsible for marketing plans of all events – including image curation for emails, social media and additional marketing materials.
- Support with product focused campaigns and seeding ambassador’s outfits in collaboration with social and campaign teams.
- Adept at managing travel, vendors, and talent
- Deadline driven, can work under pressure
- Proficient in Microsoft Word, PowerPoint and Excel
- This role is hybrid and located in Los Angeles, CA.
- Organized, self-starter
- Must have experience managing and following budgets
- Travel, some night & weekend availability required
- 5 – 7 years of experience in experiential marketing, fitness/wellness/activewear space is a plus
The compensation range for this role is $80,000 to $90,000.00. “Wages are based on several factors, including, but not limited to, experience, education, geographic location, etc.”
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