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Director Of Communications For Global Advertising And Brand Management
Company | American Express |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Financial Services |
Expires | 2023-09-07 |
Posted at | 9 months ago |
You Lead the Way. We’ve Got Your Back.
- Help oversee and manage U.S.-based PR agency.
- Take a data-driven approach to communications and measure and report on impact, including key learnings and areas of opportunity.
- Manage select senior executives’ LinkedIn presence, including advising on the right content for the channel and writing copy to amplify announcements and company news.
- Provide counsel to protect and enhance the Brand.
- Lead the development of materials across external and internal communications including internal memos, messaging, talking points, Q&As, press releases, and visual content.
- Develop and implement communications strategies, approaches, and content; including clear and concise writing tailored to relevant audiences and channels. Communications initiatives will support GABM priorities, including Shop Small/Small Business Saturday, marketing innovation, brand sponsorships across music and sports, and entertainment and venue access programs.
- Support GABM leaders communications needs, across conferences, speaking engagements, award submissions and media interviews.
- Develop strong relationships with press and industry stakeholders to promote GABM initiatives and represent Amex as a spokesperson when responding to media inquiries.
- Remain up-to-date with emerging platforms, trends, competitor news, and best practices across brand marketing, digital marketing and social media, and regularly share your perspective to keep the team informed.
- You thrive in a fluid, fast-paced environment and can manage multiple priorities and think and act on your feet.
- Strong organization and attention to detail.
- Creative and have experience leading and working with agency and creative teams to build effective communications strategies and campaigns.
- Experience counseling executives and driving their external and internal communications needs.
- Strong writing skills, media relationships skills
- Proven experience in managing PR agencies and/or teams; agency experience, a plus.
- Strong strategic and creative thinking with proven experience leading winning communications strategies and plans.
- 7-10 years of public relations experience, with established ability to influence and counsel internal and external stakeholders and apply strong judgement while managing multiple priorities and a deadline-driven work environment.
- Needs to be a self-starter, strong collaborator, good project manager, and able to work independently, while operating as an adaptable team player.
- Proven track record for developing and executing programs that have driven tangible results.
- Flexible work arrangements and schedules with hybrid and virtual options with Amex Flex
- Career development and training opportunities
- Bonus incentives
- Competitive base salaries
- Free financial coaching and financial well-being support
- 6% Company Match on retirement savings plan
- Free and confidential counseling support through our Healthy Minds program
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
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