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Coordinator, Social Marketing, Bravo
Company | NBCUniversal |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Broadcast Media Production and Distribution,Entertainment Providers,Media Production |
Expires | 2023-08-11 |
Posted at | 9 months ago |
Company Description
- Gather, organize and schedule content to be published through Bravo social media communities on platforms including Instagram, Twitter, TikTok, Facebook, and any new/emerging social media platforms
- Partner with cross-functional teams including Sales, Paid Media, Creative, Production, CRM, Editorial to execute social strategies and amplifications across channels
- Analyze and report on social performance and sentiment
- Filter and focus programming information into social media priorities
- Brainstorm social content opportunities with the Brand and Sales Partnerships teams, ideating and executing for brand as well as talent platforms
- Organize and manage various tools trackers and keep them up-to-date (Analytics Tools, Talent Following/Verifications trackers, Preview Clip trackers, Sales Partnerships tracker, Celebrity Fan Tracker)
- Write and edit compelling social media copy with the purpose of engaging the network’s online communities
- Work across the cable entertainment networks including E! Entertainment, Oxygen, SYFY, and USA as business needs arise
- Monitor and participate in social conversations on behalf of the network to increase viewer engagement
- Administrative tasks such as scheduling and attending status meetings, asset delivery, note-taking, feedback sharing, troubleshooting, invoice submission and tracking, creative brief development and submission
- Assist in management of social communities and live tweeting,
- Create/design assets for channels as needed, keeping within brand guidelines
- Act as liaison and key point of contact between agencies, vendors, and internal stakeholders
- Prior experience in related field (can include internships)
- Strong understanding of social media space and emerging trends
- B.A. in Marketing, Entertainment, Arts, Journalism or related field
- Must be willing to work in New York, NY
- Familiarity with and passion for entertainment, pop culture, and Bravo
- Proven experience with MS Office: Excel, Powerpoint, Word, Outlook and Adobe Suite: Premiere, Express, Illustrator, Photoshop
- Robust written skills and previous copywriting experience
- Excellent execution and problem solving skills, resourcefulness, and creativity
- Willing to work late nights and weekends as business needs arise
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