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Senior Director Of B2B Marketing
Company | Rev |
Address | Austin, TX, United States |
Employment type | FULL_TIME |
Salary | |
Category | Technology, Information and Internet |
Expires | 2023-08-21 |
Posted at | 9 months ago |
How will this role will Serve, Own and Grow at Rev:
- Stay up-to-date with industry trends, customer needs, and competitor activities to inform marketing strategies and product development.
- Develop and execute lead generation programs, leveraging inbound and outbound marketing tactics to drive high-quality leads.
- Collaborate with strategic partners and engage with existing customers to drive retention and expansion opportunities.
- Plan and execute successful marketing campaigns and events, including webinars, trade shows, and industry conferences, to promote our products and generate leads.
- Establish and maintain a strong brand presence in the B2B market, ensuring Rev’s value proposition is effectively communicated to our target audience.
- Build a high performing team that helps accelerate Rev’s growth with enterprise customers.
- Develop compelling content marketing strategies that position our company as a thought leader in the AI SaaS space, creating educational content that resonates with potential and existing customers.
- Work closely with the executive team to define the B2B marketing strategy, aligning it with overall business goals and ensuring consistent messaging across channels.
- Utilize data-driven insights to assess marketing campaign effectiveness and optimize performance. Regularly report on key performance indicators (KPIs) to the executive team.
- Excellent written and verbal communication, with the ability to articulate complex technical concepts to non-technical audiences
- A track record of driving revenue growth and achieving marketing targets
- 10+ years of experience in B2B marketing, with at least 5 years in a leadership role
- Experience collaborating with high performing marketing and sales teams
- Demonstrated success in marketing SaaS products with large enterprise customers
- Strong understanding of B2B marketing best practices, lead generation strategies, and sales funnel optimization
- Ability to understand buyer personas and align creative content and integrated marketing campaigns to an overall marketing strategy
- Passion for innovation and a keen interest in AI and technology trends
- Exceptional strategic thinking, problem-solving, and analytical skills
- Proven success developing go-to-market motions across market segments with a focus on product marketing
- Stretch Yourself: Learn new skills, talk to customers, drive product improvements, or learn to design. We will push you to your limits.
- Get Paid: Be competitively compensated by a well-funded startup. Enjoy full benefits, options, and a 401k.
- Work Where You Want: For most roles, be free to stay at home, come to the office, or work from a coffee shop.
- Make a Difference: Be measured by your impact, not your effort. Help create real jobs for real people.
- Have Fun: Plan and participate in events like field day, baseball games, ski trips and happy hours.
- Desk Budget & Office Equipment: Rev will provide you with a new laptop. You will also have a budget to outfit your workspace.
- We are interested in every qualified candidate who is eligible to work in the United States or the United Kingdom (for UK based roles)
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