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Recruitment Marketing Specialist
Company | Inclusively |
Address | United States |
Employment type | FULL_TIME |
Salary | |
Category | Staffing and Recruiting |
Expires | 2023-07-20 |
Posted at | 10 months ago |
Inclusively is partnering with a chemicals and materials company to hire a Recruitment Marketing Specialist. **Please note: this role is NOT an internal position with Inclusively, but with the partner company.**
ABOUT INCLUSIVELY:
Inclusively is a digital tech platform that connects candidates with disabilities, who may benefit from workplace accommodations, to inclusive employers. This includes all disabilities under the ADA, including mental health conditions (e.g. anxiety, depression, PTSD), chronic illnesses (e.g. diabetes, Long COVID), and neurodivergence (e.g. autism, ADHD). Applicants with one or more of these conditions are encouraged to apply; Inclusively does not require applicants to disclose their specific disability.
Job Summary
Reporting directly to the Recruitment Marketing & Employer Brand Manager, you will collaborate closely with internal partners and external vendors to develop and execute strategic talent attraction programs. Take the lead in multiple hiring campaigns, crafting compelling proposals for hiring managers and securing their approval before launching impactful lead generation initiatives. With your keen eye for design and a product mindset, you'll create persuasive marketing collateral and develop authentic content that showcases our unique opportunities and employer brand. Embrace the challenge of enabling other recruitment marketing efforts as required, driving our employer brand to new heights. This is your chance to take your career far by doing work that helps your career development.
To be considered for this opportunity, you must include a link to your portfolio of work containing copy, design, video, and other content projects.
What we’re looking for:
Education: Bachelor’s degree (or equivalent) in communications, advertising, marketing, or a related field is required.
Experience: Minimum of 3 years in a marketing/creative role supporting advertising campaigns and social media content development.
Collaboration tool: Microsoft Teams experience preferred.
Preferred qualifications include:
- Recruitment marketing experience supporting a global organization.
- Familiarity with any email marketing tools like HubSpot.
- Familiarity with employee advocacy tools (i.e., Bambu, GaggleAMP, Amplify).
- Proficiency in SMMS software (i.e., Sprout Social, Hootsuite, etc.)
- Familiarity with global ad networks such as AdSense and Nexus Ads.
Skills and proficiencies:
- Experience using Adobe Creative Cloud.
- Strong understanding of digital and non-digital marketing strategies, best practices, and channels (print, website, social media, etc.).
- Proficiency in Google Analytics, managing Google Display ads, and Paid Search.
- Knowledge of advertising campaign best practices, metrics, processes, and audience-level concepts.
- Familiarity with geofencing and general prospecting tools.
- Experience with paid social media advertising platforms like LinkedIn, Facebook Business Manager, Instagram, and Twitter.
- Creative content development skills in text, image, and video formats.
- Active listening skills to ensure understanding of customer objectives.
- Excellent presentation skills to engage in strategic and tactical conversations with internal and external stakeholders.
How you will thrive and create an impact:
- Manage TA's internal enablement system and fulfill tactical requests.
- Share recruitment marketing best practices with TA partners through online training and lunch-and-learn sessions.
- Maintain our employer review sites and other digital real estate.
- Stay up to date on advertising tactics, social media tools, digital marketing, and recruitment marketing products and platforms.
- Manage TA’s employee advocacy initiatives.
- Develop marketing collateral and create authentic digital content.
- Provide strategy and project support as needed for daily operations.
- Provide creative solutions to achieve hiring objectives.
- Support hiring ramp-up projects by planning and executing advertising campaigns across online and offline channels.
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