Market Specialist - Service Clubs

About us:

Crowded is the first banking service designed specifically for clubs, groups, and their members. We offer tailored banking services for ‘crowds’ that exist between B2B and B2C that traditional banks have underserved. With payment solutions, banking tools, reporting features, tax tools, and organizational management software all in one package - our services revolutionize how 501(c)s manage money.

About The Role:

Crowded is looking for a Market Specialist with many years, ideally decades, of involvement and preferably leadership in service clubs in the United States. On a project/contract basis, the Market Specialist will set up initial conversations and engagements with potential clients to explore how our product can solve their pain points and address common use cases. Leveraging existing connections, the candidate will build and help close an initial pipeline of Service Clubs customers, leading to Crowded having its initial grounding in the market. Finally, the candidate will build an initial growth plan for Crowded’s expansion in this segment after the completion of the project and lay the groundwork for this growth plan to be implemented in the near future.

Responsibilities:

• Identifying and prioritizing potential leads: The Market Specialist will be responsible for researching and identifying potential financial stakeholders at Service Clubs such as Kiwanis, Lions, and Rotary Clubs who may be interested in a banking and payments platform. They will need to prioritize leads based on their potential to generate business.

• Contacting and scheduling meetings with financial stakeholders: The Market Specialist will be responsible for reaching out to potential leads and scheduling meetings to discuss the banking and payments platform. They will need to develop and maintain a strong rapport with financial stakeholders, understand their needs, and effectively communicate the benefits of the platform.

• Conducting presentations and demonstrations: The Market Specialist will be responsible for conducting presentations and demonstrations of the banking and payments platform to financial stakeholders at Kiwanis, Lions, and Rotary clubs. They will need to customize presentations and demonstrations to meet the specific needs of each stakeholder group and effectively communicate the value proposition of the platform. By engaging stakeholders they will eventually identify a clear pitch, and use case for these markets.

• Staying up-to-date with industry trends and competition: The Market Specialist will need to stay up-to-date with industry trends and competition in order to effectively position the banking and payments platform in the market. They will need to conduct market research, attend industry events, and stay informed on the latest developments in the industry.

Qualifications:

• Business acumen, very comfortable with networking, and pinpointing second and third-degree connections
• Experience in selling software, and developing a go-to-market strategy (ideal)
• You are reading this job post and already have a lot of thoughts on how you would go about this project.
• 10+ years of involvement and preferably leadership in service clubs in the United States.
• Understanding of the financial operations in Service Clubs and the products leveraged today to manage payments, banking, spending, tracking and fundraising.
• Experience building and implementing go-to-market plans
• Experience in project-based work, sublime time management capabilities and comfort with meeting tight deadlines.