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Head Of Creative, Alo Moves
Company | Alo Yoga |
Address | Beverly Hills, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Retail Apparel and Fashion |
Expires | 2023-05-24 |
Posted at | 1 year ago |
WHY JOIN ALO?
- Develop big, cut through ideas that get results
- Collaborate and contribute to the creative process to deliver world-class, award-winning work, specialising in Social Content, paid media and Earned Media
- Identify and implement process improvements to meet project and team needs.
- Oversee simultaneous projects from inception to completion, reviewing project plans, being hands-on in the design and deliverables.
- Work in partnership with the Acquisition team to develop Direct Response campaigns that drive impact.
- Establish team camaraderie and apply best practices in knowledge sharing.
- Directly contribute to new content ideas for the app.
- Drive brilliance in ideas, craft and strategy across all channel touch points whilst ensuring that creative work delivers against the brief and brand strategy
- Collaborate with our internal partners across marketing, product, and beyond to shape the strategy, ideation, and execution of world-class creative
- Oversee and provide daily management of the creative team of Art Directors, designers, copywriters and video editors, including setting priorities, assigning resources and ensuring project goals are achieved.
- Champion Alo Moves Brand work to cross-functional stakeholders and push the brand to new heights
- Ability to prioritize and manage multiple projects
- A passion for wellness and a vision on how to connect to consumers in ways that have never been done before!
- A solid understanding of how creativity can achieve business objectives while still meeting an encouraged brand standard for aesthetic and communication quality
- Written communications at a professional standard
- Good technical knowledge of social platforms and digital production process
- Experience of working seamlessly with people outside of Creative to deliver non-traditional creative, including but not limited to documentary series, innovative tech, social movement, consumer PR or socially amplified campaigns
- 12+ years of experience managing large interdisciplinary creative teams
- Excellent conceptual skills and big-picture thinking
- Understanding of digital, social, PR, experiential, emerging platforms, and the evolving media landscape
- Natural ability to identify and nurture ideas & talent
- Deep understanding of social & content creative solutions and PR-able ideas
- Strong experience with performance marketing that are insight and analytically driven
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