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Director Of Creative Services
Company | Alo Yoga |
Address | , Los Angeles, Ca |
Employment type | |
Salary | $140,000 - $160,000 a year |
Expires | 2023-06-24 |
Posted at | 1 year ago |
WHY JOIN ALO?
Mindful movement. It's at the core of why we do what we do at Alo—it's our calling. Because mindful movement in the studio leads to better living. It changes who yogis are off the mat, making their lives and their communities better. That's the real meaning of studio-to-street: taking the consciousness from practice on the mat and putting it into practice in life.
We are so inspired by the people we surround ourselves with and we aspire to have the same be true for them. That's why we work to make the Alo culture authentic to a yoga lifestyle —Our office is located in the heart of Beverly Hills in close proximity to shops and restaurants. Our building was designed by world-renown architect I.M. Pei — there's plenty of natural light, open space with a co-working vibe, an in-building gym, calming yoga and meditation studio and an indoor tree spanning 3 floors.
The Role
The Director of Creative Services leads the creative project management and in-house creative services team through a combination of systems development, process improvement, and partnership with cross-functional teams. This role is responsible for managing and optimizing the global editorial content strategy and operational process for the seasonal planning and post-production lifecycle.
Creative Services Responsibilities
- Direct report to Head of Creative
- Facilitate seasonal planning and strategy sessions to map out assets and deliverables between departments.
- Partner with retouching + digital asset team to oversee image management/trafficking
- Oversee pre-production process leading up to shoots (sample prep, style outs, CAD books, photo + video shot list creation), ensuring all stakeholders align on objectives and timelines.
- Develop, implement, and manage a sustainable infrastructure to maximize the efficiency of the creative services team
- Build post-production workflows to deliver an increased number of photo and video assets to support seasonal business needs
- Manage the bandwidth of the creative services team, switching priorities as needs shift to best allocate resources and distribute workload
- Create and maintain the seasonal photo shoot calendar
- Partner with Site Merch, Design + Marketing teams to ensure cross-department needs inform the shot-list during pre-production
- Train and mentor other department leads on project management processes and best practices
Creative Project Management Responsibilities
- Develop and execute creative meetings, stand-ups, design reviews, and retros to gain team alignment and to achieve on-time execution of business decisions and deliverables.
- Consistently assess process, documentation, and tools to optimize workflows
- Develop staffing plans and forecast resource allocation needs. Lead all resourcing efforts for new projects in partnership with Creative and Marketing team leads.
- Review briefs and assist with scoping efforts, ensuring that requests align to business priorities, include vital inputs for team and set expectations around timing
- Define the lifecycle for all creative projects; successfully intaking, planning, managing, facilitating, scheduling, and routing creative work.
- Directly manage the Project Manager regarding day-to-day functions and performance, driving on time and accurate delivery of all projects
- Responsible for oversight of all project management and post-production management including strategy, process, special projects, and project volume assessment.
- Provide day-to-day management for a team of designers, project managers, content production and external creative talent (agencies, videographer, designers, copywriters, etc.).
- Define and manage workflow, timelines, and resources for the internal creative process and integrated global marketing campaigns.
- Create, maintain, and evolve a central hub for the go-to-market and creative process for all marketing initiatives.
Qualifications:
- A deep understanding of integrated creative development: Planning, creative production, delivery, and post-project retrospectives.
- Experience building, executing and scaling cross-functional marketing programs from concept to completion with multiple teams across different platforms and media formats.
- Strong project management experience and the ability to juggle multiple projects at a time in a fast-paced environment.
- Experience establishing operations from the ground up.
- High competency and proven track record of project management for integrated campaign and story development.
- Expert at streamlining marketing and creative workflows.
- Experience working with online project management and creative collaboration tools – including Asana, Jira, Slack, Miro, Microsoft Teams + Sharepoint.
- 10+ years of creative project management and creative production experience at an agency or in-house team.
- Strategic thought partner and strong team player.
The Base Salary Range for this position is $140,000.00 - $160,000.00 per year which represents the current range for the base salary for this exempt position. Please note that actual salaries will vary based on factors including but not limited to location, experience, and performance. As such, on occasion and when applicable, there is the possibility that the final, agreed-upon base salary may be outside of the upper end of the range. Please also note the range listed is just one component of the Company's total rewards package for exempt employees. Other rewards may include performance bonuses, long term incentives, a PTO policy, and many other progressive benefits.
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