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Director Of Marketing (Hybrid Nyc)

Company

Constellation

Address New York, NY, United States
Employment type FULL_TIME
Salary
Category Advertising Services,Technology, Information and Internet,Marketing Services
Expires 2023-10-16
Posted at 8 months ago
Job Description
About Constellation


Constellation is a global, NYC-based SaaS company that’s seen exponential growth since its founding in 2016. Inventing the world’s first and only creative marketing technology made for highly regulated industries, our end-to-end compliance solution features built-in verticalized engines designed to streamline the creative process for Fortune 500 companies in Auto, Pharma and Banking—with an automated solution that scales both creative and the regulatory approval process.


Constellation was named the 65th Fastest-Growing Private Company in America, the 10th Fastest-Growing Women-Owned Private Company, and the 7th Fastest-Growing Marketing & Advertising Company by Inc 500. In 2022, our platform won the Digiday Technology Award for Best Marketing Automation Platform.


About The Role


Constellation is seeking a Director of Marketing for our fast growing Marketing team. Reporting into the Chief Revenue Officer, you will help define Constellation’s brand and marketing strategy as our first Demand Generation & Public Relations hire.


In this role, you will spearhead Constellation’s demand generation programs, work cross-functionally with internal & external teams on market research, strategy, and areas of opportunities for our sales teams.


This position will require experience with PR efforts to build our presence into new growth verticals for Pharmaceutical, Insurance, Financial Services and other regulated industries. A successful candidate will be someone who has experience overseeing press releases, publications, and speaking engagements within a B2B model. This role will require a qualified individual to work onsite 3 days per week out of our New York City office.


Job Requirements


  • Strong communication skills both written and verbal
  • Help drive Constellation’s brand awareness efforts by partnering with our leadership, marketing, and sales teams on revenue generating opportunities
  • 3+ years experience managing public relations and external communications
  • Work with and support Product Marketing to develop industry specific content
  • Ability to work and influence leadership by utilizing a strong attention to detail and time management skills
  • Prior experience setting up events, meetups, and other business related functions
  • Ability to travel to events and offsite engagements
  • Partner with CRO and respective Sales Leaders to build and launch company’s first-ever account based marketing strategy with the goal of delivering measurable impact on net new business to Constellation
  • Implement lead generation campaigns utilizing Salesforce Pardot
  • Demonstrate proactive approaches to problem-solving and emotional maturity
  • Build & utilize a rolodex of industry experts, contacts, and companies to enhance Constellation’s market presence in key focus verticals
  • Manage & coordinate interviews, press releases, and Op-Eds
  • Spearhead features, speaking engagements, and opportunities to generate new business in Pharma, Finserv, & Insurance with a focus on highly regulated sectors
  • Establish relationships with major publications that focus on pharmaceutical, biotech, medical, insurance, and finance content
  • Partake in the revamp of Constellation’s website to bring awareness to new verticals
  • 5+ years of experience running demand generation strategies


Nice To Haves


  • Experience in Automotive, Finance, and Retail
  • Bachelor’s degree in Communications, Public Relations, Marketing or a related field (preferred)
  • Proven track record of thriving in a fast-paced startup environment


Other Job Information


This job description is not all inclusive. Constellation reserves the right to amend this job description at any time.


Benefits At Constellation


  • Paid Family Leave
  • Catered lunches & free snacks and beverages
  • Wellness programs and other employee perks
  • Casual in office dress code
  • Competitive 401k plan with company match
  • Hybrid work environment
  • Commuter and Parking Benefits
  • Flexible PTO
  • Comprehensive Healthcare, Dental, and Vision coverage


Diversity & Inclusion


Constellation is an Equal Opportunity Employer, committed to providing a diverse and inclusive environment. Here at Constellation we don't discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally-recognized protected basis under federal, state, or local law.


If you need an accommodation during any part of the interview process, due to a disability, please let your dedicated Talent Partner know.


Compensation Package


The total compensation package is made up of base compensation, equity, and benefits


New York Pay Range: Base $120,000 - $150,000 + Bonus