Coordinator, Marketing & Business Development

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.

Universal Music Publishing Group (UMPG) is a division of Universal Music Group, the world’s leading music company. We are home to an all-star roster of multi-platinum, award-winning legends and superstar artists such as Ariana Grande, Bad Bunny, Bob Dylan, Drake, Irving Berlin, Jonas Brothers, Kendrick Lamar, Maggie Rogers, Pearl Jam, Post Malone, Rosalia, Sting, SZA, Taylor Swift, The Weeknd, U2 and more. As a leader in the music industry, we are always looking for talented and driven individuals to join our family.

Elias Audio Branding, a division of Universal Production Music, is a pioneer company in music and sound for brands and has created many of the industry’s top performing mnemonics, including Columbia Pictures, Liberty Mutual Insurance, Farmers Insurance, Honda, FIFA World Cup Qatar 2022, and many more.

How We LEAD

Elias Audio Branding is seeking a Marketing and Business Development Coordinator based in New York, NY. Reporting into the Senior Director, Business Development, this coordinator will spearhead digital marketing initiatives and projects across various brand channels in support of Elias Audio Branding’s integrated marketing campaigns and business objectives. This coordinator will also support the business development team in populating key information on new business leads.

This individual will be joining the Elias team at a very exciting time as we reevaluate our business strategies and revamp our creative outputs. They will play a key role in maintaining our look and feel across our brand marketing materials from social media to website and help us develop a fresh outlook in promoting the Elias Audio Branding brand.

How You'll CREATE

• Other requests by management as needed
• Work with the business development team to populate information on new business leads using various methods and tools.
• Minor graphic design for physical items such as swag and signage for in-person events, expos, and conferences as needed
• Contribute to the design and creation of Elias’ digital assets including photo and video content while upholding brand design standards across all assets and digital platforms.
• Frequently assess top competitor digital organic and paid campaigns and review findings with senior leadership
• Stay on top of digital advertising trends and in the know of the latest media developments
• Develop new and creative ways for Elias Audio Branding to feature recent work
• With guidance from senior leadership and our global marketing team (based in the UK), plan, develop and execute marketing initiatives that support business goals
• Quantify the success and efficiency of marketing executions
• Creative to be featured on the company’s website
• Presentation templates
• Social media-focused creative: statics, carousels, short-form video
• Work with business development, creative and production teams to create custom proposals, presentations, and ancillary pitch content as needed
• Utilize Adobe Creative Cloud apps to create, organize and manage marketing materials including but not limited to:
• Plan out social media calendar, driving the creative strategy and designs
• Ad-creative for paid placements including LinkedIn, Instagram, YouTube, Google, and third-party websites

Bring Your VIBE

• 1-2+ years of relevant internship or full-time work experience in music and entertainment preferred but not required
• Proficient knowledge of social media platforms including Instagram, Facebook, Twitter, TikTok, LinkedIn
• Bachelor’s degree in design or marketing, or related field preferred but not required
• Must have a portfolio showcasing past design work
• Critical thinker and problem-solving skills, with ability to multitask
• Proactive attitude, resourcefulness and ability to anticipate needs are a plus
• Connected to pop culture trends and new viral phenomena
• Team player – it is critical for this individual to collaborate with the entire team, and also possess great interdepartmental communication skills
• Experience in maintaining websites using content management software and familiarity with web design and publishing (WordPress a plus).
• Great time management, interpersonal and communication skills
• Power user of Adobe Creative Suite, Photoshop, Illustrator, InDesign, and Premiere Pro
• Passionate about music, entertainment and the entertainment industry in general
• Strong analytical background and ability to create and update reports.

Perks Playlist

• Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
• A lifetime fertility support allowance of $30,000 to plan participants
• Student Loan Repayment Assistance and Tuition Reimbursement
• 100% immediately vested 401(k) match on the first 5% of your contribution on eligible compensation
• Comprehensive medical, dental, vision, and FSA options, as well as:
• Be part of an entrepreneurial, global organization that values authenticity, drive, creativity, relationships, and a competitive spirit
• 100% coverage for out-patient mental health services

• Generous paid parental leave for every type of parent
• 10 Paid Holidays (including Juneteenth and Wellbeing Day)
• Flexible Paid Time Off (PTO) for exempt employees
• Summer Fridays (between Memorial Day and Labor Day)
• 3-weeks PTO for non-exempt employees
• Variety of ways to prioritize much-needed time away from work including:
• 2-weeks paid Winter Break

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.

Universal Music Group is an Equal Opportunity Employer

We are an E-Verify employer.

For more information, please click on the following links.

E-Verify Participation Poster: English / Spanish

E-Verify Right to Work Poster: English | Spanish

Job Category

Marketing, Streaming & Digital Media

Salary Range

$33,700 - $51,590

The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. All candidates are encouraged to apply.