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Assistant Marketing Manager, Kylie Cosmetics
Company | Coty |
Address | New York, United States |
Employment type | OTHER |
Salary | |
Category | Personal Care Product Manufacturing |
Expires | 2023-07-19 |
Posted at | 10 months ago |
ASSISTANT MARKETING MANAGER, KYLIE COSMETICS
- Collaborate on 360 launch plans and ensure brand launches are new/better/different.
- Update launch calendar and launch reports on a weekly basis
- Keep track of market performance of Kylie as well as market data overall through tools such as NPD and Nielsen AOD
- Update 360 Launch Trackers with dates & timings of key launches
- Collaborate on brand review decks for management
- Support with merchandising plans, developing display opportunities, and helping to drive promotional plans with clear & succinct briefs to cross-functional teams
- Collaborate on 3-year brand strategy and execute marketing plans to ensure continued growth of portfolio/brand/franchise in the US market
- Support the Marketing Manager with proficient P&L management and ownership
- Responsible for PO management and follow up, as well as PO tracking and budgets
- Keep SKU assortment lists by retailer or channel updated and communicate with cross-functional teams accordingly.
- Provide SKU logistics information to cross-functional teams as requested.
- Forecast management (saleable and non-saleable items): help enter forecast in system for initiatives based on benchmark, makeup and skincare trends and retailer feedback. Update forecast as needed.
- Work with local and global merchandising teams on strategy as well as instore and online execution.
- Ensure brand guidelines are respected in all instore merchandising executions (permanent and temporary) as well as online.
- Ensure brand cohesiveness across all brick & mortar doors despite customization by channel as well as online.
- Collaborate with Education & Eventing teams on eventing strategy and support in store and digital execution for launches and ongoing brand support
- Create seasonal sell books and keep them up-to-date.
- Day-today administrative tasks to support the brands as needed.
- Brief creative teams on asset & creative needs.
- Collaborate on retailer presentations as needed.
- Support retailer and business partner presentations as needed.
- Must be able to seamlessly work across multiple projects involving multiple stakeholders and must easily adapt to change and be proactive in identifying problems and finding solutions
- 4-year Undergraduate Degree in Marketing or a related field
- Must be a self-starter, professionally mature, accountable, flexible, resourceful, organized and highly detail-oriented with accurate work output
- 3-5 years of related experience (marketing, traditional CPG); strongly prefer US Brand Management Beauty Marketing experience
- Must possess the ability to build, foster and nurture strong relationships and gain the respect of members of the cross-functional and affiliate teams
- Must have excellent verbal and written communication skills and excellent Microsoft skills (Word, PowerPoint, Excel)
- Must demonstrate ownership of programs, embracing both big picture objectives and follow-through on details
- Experience with Ulta, Nordstrom and Macy’s channels
- Experience with a founder-led brand
- Passion for the beauty industry
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