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Purpose Office, Marketing Manager
Company | Deloitte |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | IT Services and IT Consulting,Business Consulting and Services,Accounting |
Expires | 2023-07-24 |
Posted at | 10 months ago |
Are you a confident, motivated, marketing professional who is unafraid to think differently? Are you a successful B2B marketer willing to onboard with one of the fastest growing businesses within Deloitte? Does working with an entrepreneurial team of business stakeholders to drive growth appeal to your inner entrepreneur? Are you always on the hunt for the next new and exciting way to market your business? Do you thrive in a fast-paced environment, working with an energetic leader and colleagues in a heavily matrixed, virtual setting to meet our business needs? Are you ready to collaborate with Deloitte leaders, communications teams, public relations, external agencies, and global marketers? We are seeking a passionate and experienced Marketing Manager to take on this role and lead efforts for a high priority issue. We are looking for you!
- Deliver integrated marketing programs and activities that support business strategy, including building website content; managing email, social media and advertising campaigns; creating thoughtware and video content, among other projects
- Drive strategic marketing campaigns, backed by a strong understanding of marketing strategy and execution, utilizing the full spectrum of traditional and innovative marketing channels.
- Raise awareness of Deloitte's commitment to Purpose by implementing an integrated, multi-dimensional marketing approach that engages players across the ecosystem, both internally and externally
- Develop and report metrics and KPIs to assess campaign success at the campaign, activity, and channel levels to inform future campaign tactics. Track and report campaign KPIs and ROI and own success story development
- Engage our in-house agency on the successful execution of campaigns, collaborate on strategy, best practices, and oversee the on-time and on-budget delivery of campaigns.
- Negotiate contracts, SOWs, and other key agreements related to internal and external partnership agreements. Ensure all campaign risk and governance procedures are followed, including reviews and engagement by stakeholders, legal, risk and brand.
- Optimize campaigns. Understand target outcomes to drive ongoing performance, monitor, analyze and adjust as needed to improve impact.
- Provide counsel, idea generation and consultation in support of other Purpose-related collaborator relationships; collaborate across businesses, industries, and other marketing teams to help ensure alignment of delivery of an integrated marketing strategy and campaigns
- Support the development of the marketing strategy and the prioritization of how marketing will support business priorities and campaigns based on channels, resources, capabilities, and costs
- Demonstrate a deep understanding of integrated marketing and communications, including marketing strategy, branding, campaign development, experience design and execution and communications
- Self-starter that enjoys working in a dynamic environment
- Bachelor's degree, ideally with a focus in Marketing or a related business field
- Proven experience in executing on strategic marketing plans
- 10-12 years of experience in B2B marketing, (experience in professional services is a plus) with the ability to work in a matrixed organization with a virtual team
- An innovative mindset that can think strategically with excellent follow-through skills
- Executive presence, professional client service manner, demonstrated ability to take initiative
- Ability to manage multiple and complex projects concurrently
- Detail-oriented with excellent follow-through skills
- Ability to travel 10%, on average
- Limited immigration sponsorship may be available.
- Ability to travel 10%, on average, based on the work you do and the clients and industries/sectors you serve
- Strong organizational skills and project management skills - with ability to prioritize and manage expectations across multiple, complex projects/priorities with aggressive due dates and quick turn-around times
- Strong persuasive written and verbal communication skills
- Flexible and able to thrive in a fast-paced environment, while possessing a high level of comfort with ambiguity
- Proficient in MS Office suite including Word, Excel and PowerPoint (intermediate to advanced skills in PowerPoint are a plus)
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