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Product Marketing Manager - Music
Company | Spotify |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Musicians |
Expires | 2023-07-22 |
Posted at | 10 months ago |
We are looking for a creative, passionate, and experienced product marketing manager to join the Creator Marketing team – Spotify’s division dedicated to helping artists thrive by providing the most valuable tools to create music, build an audience, monetize their fans, and ultimately live off their work.
- Develop and launch campaigns alongside the rest of the Creator Marketing team to bring key messages to the Spotify for Artists user base.
- Coordinate across all cross-functional partners — including artist & label partnerships, licensing, legal, and support — ensuring feedback is prioritized and ultimately leads to a better product for creators.
- Create and drive a holistic internal and external communication strategy around new artist expression tools, in coordination with the rest of the Creator Product Marketing team.
- Own the go-to-market strategy (including targeting, messaging and channel strategy) for developing new video products and features in Spotify for Artists, partnering on all stages of product development from discovery and ideation to launch and adoption.
- Partner with data scientists to understand the performance of your campaigns and identify new opportunities of focus for the future.
- Be an advocate for Spotify artists, partnering with design and product insights on identifying and understanding user needs, behaviors and pain points. Act as the leading internal expert on the competitive environment.
- You’re comfortable developing marketing strategies using both quantitative and qualitative insights.
- You’re passionate about the opportunity to better serve artists & their teams. You love music.
- You’re a compelling storyteller who can communicate in succinct and inspiring ways to a variety of audience types.
- You’ve launched and driven adoption for new products and services, owning and achieving key success metrics.
- You’re collaborative by nature and get energy from building cross-functional teams and bringing people together.
- You have strong personal organization and project management abilities.
- You have proven experience in product marketing.
- You have experience with video/ content ingestion tools or introducing new ways for creators to connect with fans, especially in the music space.
- Working hours? We operate within the EST time zone for collaboration
- Prefer an office to work from home instead? Not a problem! We have plenty of options for your working preferences. Find more information about our Work From Anywhere options here.
- We are a distributed workforce enabling our band members to find a work mode that is best for them!
- Where in the world? For this role, it can be within the Americas region in which we have a work location: https://lifeatspotify.com/locations
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