Assistant Manager, Paid Social Media - L'oreal Professional Products Division

Job Title: Assistant Manager, Paid Social Media

Division: Professional Products Division

Location: New York, NY

Reports To: Senior Manager, Digital

Who We Are

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L’Oréal Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L’Oréal Professionnel, Kerastase, Redken, Matrix, and Pureology.

What You Will Learn

The Assistant Manager, Paid Social Media is responsible for the implementation and execution of Paid Social campaigns in line with the agreed activation strategy. This role maintains, develops and exceeds brand performance targets. The Paid Social Media Assistant Manager will partner with cross-channel teams, agency partners and brand media leads to implement strategies and execute campaigns, as well as optimize based on key brand KPIs and recap on performance.

• Lead brand status meetings and assist with meetings, QBRs, ad hoc projects as needed
• Manage pacing aligned to KPIs and campaign budgets
• Develop a close working relationship with social partners
• Provide accurate client communication that details performance and return on investment via regular campaign reporting and analysis
• Ensures Paid Social campaigns are managed effectively to achieve expected performance targets
• Monitor and optimize Paid Social campaign implementations
• Build out of Paid Social campaigns and ‘hands-on-keyboard” execution
• Work closely and collaboratively with cross-channel internal teams, agency partners, as well as brand media leads, liaise with additional media channel teams to ensure a 360 view of media

Required Qualifications

What We Are Looking For:

• Bachelor’s degree
• Experience with analytics and attribution platforms (ex: Google Analytics), and using data to create informed reports with key learnings and actionable recommendations
• Demonstrated interest in emerging new marketing platforms and technologies
• 1-3 years of experience building and executing paid campaigns

Preferred Qualifications

• Superb communication and presentation skills both verbal and written
• Advanced “hands-on-keyboard” experience using biddable media across platforms including Facebook, TikTok, Pinterest and Snapchat, etc.

What’s In It For You

• Employee Resource Groups (Think Tanks and Innovation Squads)
• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
• Access to Mental Health & Wellness Programs
• Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
• Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
• Learning & Development Opportunities for Career Progression (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
• Salary Range: $81,300.00-$113,800.00 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)

Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting [email protected]. If you need assistance to accommodate a disability, you may request an accommodation at any time.

Our Safe Together Plan: Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other’s health & safety in mind.

LI_USA_CORP