Project Hire Assistant Manager Licensing

From toys to apparel, books to games, Disney Consumer Products, Games and Publishing (CPGP) brings our company’s products, through stories and characters, to markets worldwide. With a portfolio of renowned franchises including Disney, Pixar, Marvel, 20CS, National Geographic and Star Wars, our efforts to deliver innovative and experiential products, designed to entertain and inspire, is industry leading and category shaping.

The Assistant Manager Licensing role is a Project Hire role and reports to the Sr. Manager of Licensing within Marvel & Lucasfilm Hardlines products team.

You Will

On any given day, you might:

• Liaise with the Internal Retail Teams to define account promotional/marketing plans and ensure licensee participation
• Maintain current knowledge of industry trends, competitors, business opportunities, threats and dynamics
• Partner with Global Brand team develop and promote product lines that support DCPI’s critical initiatives
• Partner with sales in assortment / retail planning / sales pitches where relevant
• Provide OPA/ASGARD oversight to ensure marketing strategies are reflected in product submissions and ensure licensee product lines reflect Disney quality and brand/property objectives
• Proactively engage internal PR and Social Media teams to drive awareness of key product lines
• Work with Franchise team to provide category/business input to strategic and brand planning
• Inform and guide licensees in the execution of all regional brand marketing initiatives. Integrate licensees within wider brand and marketing plans
• Research & understand competitive landscape. Analyze and understand market trends, consumer trends, retailer and industry needs.
• Complete analysis and help develop presentations in support of brand and category management
• Provide all needed product and licensee information to the sales and marketing teams to support retail road shows and presentations
• Assist in defining and driving the North American business strategy for licensee sub- categories for Marvel & Lucasfilm Hardlines products
• With Sales team define and plan product development for retailer exclusive products

You Have:

• Self-starter, motivated, proactive, dependable, flexible and able to work in a fast-paced environment
• Strong understanding of brand and property positioning, retail business development function, retail distribution and the retail environment
• 3 + years of related experience
• Excellent organizational and project management skills and ability to prioritize multiple tasks/assignments
• Teammate with strong interpersonal skills
• Strong communication/presentation/influencing skills
• Analytical/strategic problem solver
• Experience or high level of curiosity about the Toys category
• Proficient with Microsoft Office applications, especially Excel, Word and PowerPoint;

Preferred Education: Bachelor's degree

Preferred Experience: Knowledge of the brands Star Wars & Marvel

Additional Information

This position is located in Celebration, FL. Note: This is a temporary assignment with no guarantee of placement.

Benefits and Perks: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.

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