Marketing & Event Coordinator Jobs

Marketing Event Coordinator

Hearst Bay Area, Northern California’s largest news media and services group, is actively seeking a detail-oriented and data-driven Marketing Events Coordinator to join the marketing team.

This is an exciting opportunity for an experienced event professional to join one of San Francisco’s most iconic and recognizable brands. The Marketing Event Coordinator will plan, coordinate, and execute various marketing, B2B, and Newsroom events. They will work closely with the marketing team, sales leadership, and newsroom liaisons to create engaging and effective event strategies that align with Hearst Bay Area’s overall goals and objectives.

Key Responsibilities:

• Maintain a strong understanding of the Hearst Bay Area’s products, services, and target market to create effective event strategies
• Coordinate with internal stakeholders and external partners to ensure smooth event operations
• Collaborate with the marketing team on the develop event marketing & sales materials, such as cross-channel campaign creative, presentation decks, invitations, print & digital signage, and promotional products
• Manage event-related social media campaigns and other digital marketing initiatives
• Plan, coordinate, and execute marketing events, including signature programs, conferences, trade shows, and other promotional events
• Track event performance metrics and provide reports to the marketing team on event success and ROI
• Manage all aspects of event planning, including budgeting, scheduling, venue selection, vendor management, logistics, and run-of-show
• Work with Account Executive teams to identify potential event opportunities and support lead-generation efforts
• Collaborate with the marketing team to create event strategies and marketing campaigns that align with the company's goals and objectives

Qualifications:

• Willingness to work flexible hours, including evenings and weekends, as needed for event planning and execution.
• Proficiency in Microsoft Office Suite, Slack, and Teams.
• Ability to work independently and as part of a team in a fast-paced environment
• Preferred experience in project management software such as Wrike, Asana, Airtable, and virtual webinar platforms such as Zoom, GoTo Meeting, and Teams
• Strong organizational and project management skills, with the ability to manage multiple tasks and priorities simultaneously
• Bachelor's degree in marketing, communications, business administration, or related field preferred
• Experience with social media marketing and other digital marketing tactics
• Knowledge of event planning best practices and trends
• Successful track record of driving attendance for in-person and virtual events and proving ROI through event marketing strategies and tactics
• Experience working with event speakers, sponsors, and vendors using strong communication, negotiation, and leadership skills.
• Excellent communication and interpersonal skills, with the ability to build relationships with internal and external stakeholders
• 4-6 years of experience in event planning and coordination, preferably in a marketing or promotional capacity

Overall, the Marketing Event Coordinator plays a critical role in executing successful marketing events that help Hearst Bay Area achieve its business objectives. The ideal candidate will have a strong background in event planning, marketing, and project management, with a passion for creating engaging and memorable experiences.

In accordance with applicable law, Hearst is required to include a reasonable estimate of the compensation for this role if hired in California. The reasonable estimate, if hired in San Francisco is between $70,000.00 and $75,000.00 with additional incentive opportunities. Please note this information is specific to those hired in San Francisco. If this role is open to candidates outside of San Francisco, the salary range would be aligned to that specific location. A final decision on the successful candidate’s starting salary will be based on a number of permissible, non-discriminatory factors, including but not limited to skills and experience, training, certifications, and education.

About Us:

The San Francisco Chronicle, SFGATE, and Hearst Bay Area work together as distinct brands to bring the best quality news and stories to Northern California. We are owned by Hearst, a leading global, diversified media, information, and services company with over 360 businesses. Each month, we reach over 30 million unique visitors through different platforms, namely our marquee, award-winning content brands, the San Francisco Chronicle, and SFGATE.

• The San Francisco Chronicle’s mission is to tell the story of San Francisco — the city whose people change the world. We will inform, inspire and provoke while being honest, fearless, and startlingly original.
• SFGATE provides a 360˚ view of San Francisco, wildly reflective of right now. Provocative, energetic, and unapologetic, the Gate is constantly conversing with the world's most eclectic city.
• Hearst Bay Area is the advertising powerhouse behind the two largest news media organizations in Northern California: The San Francisco Chronicle and SFGATE. HBA connects businesses large and small with their target audience through a comprehensive suite of solutions unmatched by local competitors.

Join our Team!