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Director, Video Partnerships Jobs

Company

IPG Mediabrands
Address , Los Angeles, Ca
Employment type FULL_TIME
Salary $120,000 - $160,000 a year
Expires 2023-06-07
Posted at 1 year ago
Job Description
General information

Agency: Initiative

Function: Investment

Seniority Level: Director

Employment Type: Full-Time

Location: Los Angeles, United States

Job Ref#: 15878

Description & Requirements
Position Summary
The Director, Video Partnerships oversees the Partnerships strategy, go to market approach and team for all National video offerings including Linear, Premium Online Video, and Cinema. The Director, Video Partnerships is the senior client team specialist role at Initiative, requiring a strong leader with proven experience managing multiple client teams, juggling multiple high level projects at one time, researching and justifying partner selection, and developing and negotiating multi-faceted media and marketing partnerships. Directors must think strategically and work collaboratively with other Partnerships disciplines and with client team leaders in Client Advice, Strategy, Communications Design and Analytics to create Partner recommendations that deliver on client strategic goals and business objectives.
Key Responsibilities
Client
  • Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and take ultimate accountability for team’s day-to-day responsibilities
  • Bring forward new ideas and opportunities to move your client’s business forward
  • Collaboration with Strategy, Analytics and Client Advice teams to ensure alignment with and delivery against client KPI’s
  • Serve as Video marketplace landscape experts internally and with clients
  • Maintain, develop and grow relationships with appropriate client level contacts
  • Oversee partnership plan development, recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in
Internal
  • Manage the execution of all media negotiations for all linear video, premium online video, and cinema channels
  • Identify and collaborate with media partners to develop promotional and other amplification opportunities to enhance each investment
  • Responsible to ensure marketing direction and advertising strategy is provided, thorough and clearly understood by the entire team
  • Identify and present new and emerging partners and opportunities in the marketplace
  • Partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency
  • Maintain and grow key marketplace relationships, including senior-level media owner and technology platform contacts
  • Develop planning costs including Upfront projections, Scatter inflation
  • Promote an open working environment where opinions, views and ideas can be shared
  • Acts as lead portal for agency negotiations
  • Develop the staff through performance management and giving consistent feedback, while helping them work toward their professional goals
  • Oversee the development of go to market strategy, recommendations and POVs
  • Provide accurate spend projections for interal reporting
  • Oversee partnership plan development, recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in
  • Arrange media days and partner briefings
Commercial
  • Support and facilitate all Initiative and IPG MB revenue and industry initiatives
  • Support MAGNA aggregate negotiations across all media channels
  • Support and collaborate with all MB SBU’s for maximum effectiveness and seamless integration onto client business
Desired Skills & Experience
  • 8+ years of buying network, cable and syndication with Initiative or another Media company or experience within the Media Industry
  • Demonstrated and proven leadership in Network and the Media business
  • Proven ability to develop and maintain strong professional relationships with clients, colleagues and vendors
  • Fluent in mathematical concepts with an ability to translate data into well-articulated ideas
  • Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
  • Proven superior customer service skills
  • Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition
  • Experience in Entertainment is not required but is a plus
  • Strong organizational, interpersonal, and managerial skills
  • Proven ability to approach obstacles with creativity and resolve
  • Superior analytical abilities and quantitative skills, including math proficiency
  • Demonstrated critical thinking and problem-solving abilities in a fast-paced environment
  • Complete knowledge of all media types
  • 4+ years successful management of a staff
  • Ability to effectively utilize media research and reporting resources
#LI-DNI
Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is $120,000 to $160,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.
Employment Transparency
It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].
About Us
Initiative is different to other media agencies.
We are not trapped by a legacy structure primarily centered on paid advertising. Instead, we are liberated by a new world structure designed to deliver highly differentiated and highly effective communications strategies for our clients.
We are the world’s fastest growing media agency built upon the strongest strategic capability of any agency in the market. Core to this strategic proposition is the belief that the faster a brand can move through culture the more relevant it can become.
We call this Cultural Velocity ™.
Our process is designed to create ideas that move through culture through unique insight, market leading analytics and strategic media brilliance.
Our new world model is comprised of “craft centers” – Client Advice and Management, Strategy, Communications Design, Partnership and Culture, Insights & Analytics.